
The mobile gaming industry is transforming the global entertainment landscape. From casual gamers on their daily commutes to competitive RPG enthusiasts, mobile games have become a central part of modern life. But what drives this explosive growth?
In this post, we dive into the latest mobile gaming industry statistics to unravel the trends shaping the sector. Get ready to explore key market trends, understand user behavior, and discover the genres capturing the most attention. Whether you’re a seasoned gamer or just curious about the sector’s dynamism, these insights will provide a fascinating look at the vibrant world of mobile gaming in 2025.
Key Mobile Gaming Statistics
Let’s dive into the essential numbers driving the mobile gaming industry. Here, we highlight the key statistics that reveal the latest trends, user behaviors, and market dynamics shaping the mobile gaming landscape.
- In 2025, the global mobile games market is expected to generate $126.06 billion in revenue. (Statista)
- In 2024, global consumer spending on mobile game in-app purchases saw a 4% increase, reaching $80.9 billion. (Sensor Tower)
- The trend of mobile game market growth is set to continue, with projections showing a compound annual growth rate (CAGR) of 5.4%, reaching about $163.98 billion by 2030. (Statista)
- In 2023, surprise hits like Gacha Life 2 and Eggy Party saw big increases in downloads and usage. (data.ai)
- Action games led globally in downloads, accounting for 14% of all downloads worldwide. (SocialPeta)

Mobile Game Monetization Statistics
Curious about how mobile games make their money? Let’s dive into some stats on revenue trends and the top ways games are cashing in.
- When comparing countries, the United States is projected to generate the highest revenue, reaching approximately $36.64 billion in 2025. (Statista)
- The average revenue per user (ARPU) in the mobile games market is expected to reach $60.58 in 2025. (Statista)
- Global gaming revenue in the media market is expected to rise steadily from 2024 to 2029, increasing by a total of $211.4 billion. (Statista)
- In 2024, weekly spending on mobile games surpassed $1.54 billion. (Sensor Tower)
- In 2023, an active popular creative for MONOPOLY GO! has an estimated 90,000 conversions and 17.9 million impressions. (SocialPeta)
- In 2024, Monopoly GO! and Honor of Kings were the top-grossing mobile games, demonstrating their continued market dominance. (Sensor Tower)
- 72% of developers now embrace hybrid monetization models, which blend in-app purchases, subscriptions, and various ad formats. (AdInMo)
- Player retention is typically higher on iOS. Top-performing games in 2024 saw Day 1 retention of 35.7% on iOS, compared to 27.5% on Android. (Business of Apps)

Mobile Game Statistics by Country
Explore how mobile gaming trends vary across different countries. We’ll dive into key statistics to reveal which nations lead in downloads, revenue, and player engagement.
- In 2024, the United States remains the top market by revenue, generating $25.5 billion. (Sensor Tower)
- In China’s Hong Kong, Macao, and Taiwan regions, the top three highest-grossing game genres were RPG, SLG, and action. The most downloaded genres were puzzle, casual, and RPG. (SocialPeta)
- The mobile games market in Germany is expected to generate $3.27 billion in revenue by the end of 2025. (Statista)
- The number of mobile game users in India is anticipated to reach 239.6 million by 2027. (Statista)
- While the U.S. leads in revenue, India is the world’s largest market by downloads, accumulating 8.5 billion game downloads in 2024. (Sensor Tower)
- Significant growth is coming from emerging markets, with 2024 seeing major increases in consumer spending in Mexico (+21%), India (+17%), and Thailand (+16%). (Sensor Tower)
Mobile Gamers Statistics
Understanding mobile gaming demographics provides a clearer picture of the industry’s reach. Check out some intriguing stats that reveal the trends and behaviors shaping the gaming world today.
- 57% of solo gamers actively seek social connections within their gaming experiences. For 57.26% of these players, social elements are a major factor in their enjoyment. (Plarium)
- Puzzle apps were the most popular among surveyed users, with 63% of respondents saying they use games in this category. (Statista)
- Over 30% of gamers reported engaging with mobile casino games, while 22% reported playing RPG mobile apps. (Statista)
- Nearly half of male gamers (49.24%) are interested in creating content, compared to just over a third of female gamers (36.02%). (Plarium)
- A majority of women (70%) prefer to game alone. In contrast, only 40% of men favor solo gaming. (Plarium)
- The number of mobile gamers is expected to grow to 1.9 billion by 2027. (Statista)
- Glitches (46.95%) and ads (46.76%) are the biggest frustrations for gamers. Server lag (34.38%) and toxic communities (29.05%) are also significant issues. In contrast, fewer than 15% of gamers consider microtransactions a top concern. (Plarium)
Mobile Gaming Statistics by Genre
Understanding mobile gaming demographics provides a clearer picture of the industry’s reach. Check out some intriguing stats that reveal the trends and behaviors shaping the gaming world today.
- One in five gamers (20%) favor RPGs, with the genre’s highest popularity among players aged 36-44 (27.1%). (Plarium)
- Female gamers show a strong preference for puzzle games (49.91%) and simulation games (24.35%), significantly more than men (18.73% and 14.81%, respectively). (Plarium)
- Casino game advertisers saw the biggest increase in creative percentage from the previous quarter. (SocialPeta)
- RPG game creatives made up 9.78% of the total creatives, which is a 3.41% rise from Q1. (SocialPeta)
- In 2024, Action games led globally in downloads, accounting for 14% of all downloads worldwide. (SocialPeta)
- Shooter games are most popular among men, with 41.17% favoring the genre compared to 27.1% of women. (Plarium)
- Simulation games were ranked the second most downloaded genre, with 10.5 billion downloads. (Statista)
- In 2024, strategy games generated $17.5 billion and RPGs generated $16.8 billion in revenue. (Sensor Tower)
- In 2023, card and puzzle games experienced significant growth — standout titles like MONOPOLY GO! and Royal Match contributed to an 18% increase for card games and a 10% increase for puzzle games, each reaching $10 billion in revenue. (Sensor Tower)

Top Mobile Game and Publisher Statistics
Let’s explore the latest stats on top mobile games and publishers. Find out which games dominate the charts and which publishers drive the trends.
- Honkai: Star Rail by miHoYo became the top free game in 114 regions on its release day, boosting the Honkai brand’s popularity. The game earned $20.6 million within the first five days and $112 million within the first 30 days. (SocialPeta)
- Roblox was the top game by time spent in 2024, consuming 13.9% of all time spent on mobile gaming. (Sensor Tower)
- Eighty-two percent of game companies will focus more on live-service games. (Newzoo)
- Classic match-three games like Candy Crush Saga and Royal Match were the top earners, with a revenue of $6.4 billion in 2023. (Sensor Tower)
Mobile gaming continues to dominate the entertainment landscape, driven by diverse genres and ever-increasing engagement. Stay tuned to these trends and insights to keep up with the dynamic world of mobile gaming. Whether you’re a casual gamer or a dedicated enthusiast, the future of mobile gaming promises exciting developments and endless possibilities.
Mobile Games FAQ
How Big Is the Mobile Gaming Industry?
Total mobile gaming revenue is projected to reach $126.06 billion by 2025, making it a major player in the global gaming market.
How Many People Play Games on Mobile?
By 2027, nearly 2 billion people worldwide are expected to play games on mobile devices, highlighting the massive popularity of mobile gaming.
What Is the Most Played Mobile Game in the World?
Roblox was the top game by time spent in 2024, while Block Blast was one of the most downloaded titles.