Inviting Friends
I've noticed that a lot of the beginning quests require that you invite friends. I dont know about the rest of the community but Im not one to invite anyone to a game Im playing until I see that it's worthwhile. So tying me down by requiring me to invite friend before I have vetted the game is counter productive to me wanting to continue playing.
This is not a slam of the game. What it is: Information that tells you that you could have a lot more friends of mine in the game if you didnt tie them down. I play ESO, DDO, LotRO, WarFrame, and several other MMOs so we arent talking about the friends I have on facebook or in my email list. We are talking about LITERALLY millions of people.Because if I tell 10 friends, they tell 10 freinds and so on.
It's a bad marketing ploy. If you want to give bonus things for inviting friends, that's a good marketing ploy. But making it a requirement of the quest makes me just not want to play.