Shards are a currency, and the value of them fluctuates based on a lot of things like company health, employees, the customer base. I dont think much mind is payed when those go up, either. Those sales are on cycles and a lot of it is randomized im assuming.

look, those offers are right next to each other, thats my issue if the other oen had I dont know extra 10 xp brews or sth I wouldnt even noticed , to come up with two essentially same offers but one is 25%more expensive without any reason is just sloppy especially when the chained offer is the first one... besides shoudlnt it be the other way around more stuff cost less money? anyway just putting it out there for people to notice nothing more ;)

If  your  upset  about  the  games  current  offers,  your  going  to  be  really  upset  about  last  years  shop  offers.

I  bought  the  below  pack  on  Black  Friday  of  last  year.

i

Lets  compare:

For  20  dollars  you  get  1  Sacred  +  100k  Silver

For  10  dollars  I  got  1  Sacred  +  1mil  Silver  +  3  Ancient  +  800  Gems  +  1k  Energy  +  3  -  1  day  XP  Banners

Yeah  -  Maybe,  you  should  wait  till  next  Black  Friday  event.

They  might  bring  it  back!

If you don't buy much they will offer you better deals. I haven't spent on raid in awhile and just got a offer for a sacred for $10.

The ploy worked and I bought it. The pull was crap. 

These are my offers, one values a shard at 10 pounds, the other values it at 24 pounds

To me both prices are crazy for what is almost certainly going to be an epic i wont use.

Sacreds are the most overvalued thing in the game, but people must pay these silly prices i guess.

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You start getting the warrior's circle offers after so many days without buying anything (30 maybe?), so they're usually a lot better than the other offers to try to tempt you.