Plarium
Blog
Behind the Scenes

Official Plarium Blog

Talking to the Developers Behind Raid: Shadow Legends PC and Mobile Game Behind the scenes of Throne: Kingdom at War - “That Feeling When”Creating Game Settings with top-notch Graphics A Peek Behind the Scenes of Game Trailers How to Create Magic Sign Art Learn How To Create A Fantastic Game Setting Working as a Game Designer at Plarium The Making of the Fantasy Warrior 5 Tips to Spark PR Exposure for Your Game Launch Localization and Gaming Challenges – Part 2

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Click \"Download\" and continue playing!","flashAlertModalButtonLabel":"Download"},"images":{"appleStoreLogo":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/buttons/App_Store_Badge_EN.svg","sizes":[]},"googlePlayLogo":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/buttons/google-play-badge-en.svg","sizes":[]},"flashAlertModalLogo":{"href":"//cdn01.x-plarium.com/browser/content/plarium-play/favicon/android-chrome-256x256.png","sizes":[]}},"template_options":{},"repeaters":{},"components":{}}},{"name":"widget-logged-out-window-v3","type":"widget-logged-out-window-v3","model":{"links":{"buttonLink":"/"},"strings":{"titleHtml":"You have been logged out","textHtml":"Refresh to log back in and continue, or hit the button below to return to the Home page.","buttonLabel":"Home"},"images":{"background":{"sizes":[]}},"template_options":{},"repeaters":{},"components":{}}}],"children":[{"id":478,"widgets":[{"name":"widget-blog-category","type":"widget-blog-category","model":{"links":{},"strings":{"defaultAuthor":"PLARIUM STAFF","loading":"Loading...","more":"Load More","readMore":"Read more","read":"read","currentCategory":"58"},"images":{"defaultAuthorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{},"repeaters":{"articles":[{"links":{"link":"/en/blog/talking-to-the-developers-behind-raid-on-pc/"},"strings":{"title":"Talking to the Developers Behind Raid: Shadow Legends PC and Mobile Game","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"300000","description":"<p>While all of our games offer action and excitement, we are especially proud of Raid: Shadow Legends. It has captured the imagination of so many since it was launched, and a huge number of you have answered the call to help the realm of Teleria escape the evil clutches of the Dark Lord Siroth.</p>\n\n<p>One of our favorite things about creating games is engaging with players and getting their feedback on the improvements they’d like to see. We want to talk about some of the suggestions we’ve received, and what we’re doing with these ideas.</p>\n<a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a>\n\n<h2>What are the Changes for Dungeons?</h2>\n\n<p>Dungeons are some of the most demanding challenges players face in <a href=\"https://plarium.com/en/download-games/raid-shadow-legends/\">Raid</a>, and there are high hopes for Dungeon features.</p>\n\n<p>A while ago, we added the ability to see specific artifacts and potions you can get on a particular stage, as well as how powerful those artifacts can be. We also introduced a potion crafting system, allowing players to use lower-level potions they might collect to create the higher-level potions they need.</p>\n\n<p><img alt=\"Raid on PC dev team\" src=\"//cdn01.x-plarium.com/browser/content/blog/images/2019/week49/raid-dev-team.jpg\" style=\"width: 800px; height: 535px;\" /></p>\n\n<p>Further, players wanted to easily see which skills a Boss has. While they can actually find that information by clicking the icons below the Boss’ health bar while in battle, we’re also discussing making it possible to read that information before they enter combat.</p>\n\n<p>Ultimately, the best source for information about Dungeons will always be the community. We’re producing our own videos describing the stats and strategies of our Bosses, but players in Raid: Shadow Legends know these challenges inside and out. Use our guides, find other players, and if you’ve got a clever technique for overcoming a Boss, try making a video of your own!</p>\n\n<h2>Can Players Connect with Friends?</h2>\n\n<p>While Clans are a fun and useful way for friends to help each other out in Raid, it’s currently the only way players can aid one another and form lasting connections. There are a lot of voices out there hoping for friend features that allow players to associate more casually. We’re excited to hear so many of our players are looking to build their Raid community, and we’ve been hard at work to build a new friends system.</p>\n\n<p>The friends feature is still early in development, and what exactly players are going to be able to do with their friends hasn’t yet been fully decided. While we definitely want to support friends helping each other, some of the suggestions - like borrowing Champions - aren’t really feasible. We’ll let you know how these features develop!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<p>At the same time, players have also mentioned their interest in uploading custom player avatars. While we don’t want to rule out greater avatar customization options, there are no plans to allow players to directly upload images from their computers. Systems like that are extremely open to abuse, and so must be moderated. Making that system and trying to moderate its use takes up resources that could be spent improving other aspects of the game.</p>\n\n<h2>Will there be New Champions?</h2>\n\n<p>Champions are the bread and butter of Raid, and it’s no great surprise that we’ve received a staggering number of suggestions and questions about our plans for them in the past year.</p>\n\n<p>Some of those suggestions were put into place very quickly. As the stable of Champions increased from 250 to over 300, the maximum size of the Champion Vault also expanded. In addition, numerous small UI changes have been made to the Tavern to make it more accessible and enjoyable to use.</p>\n\n<p>Other UI suggestions like sorting systems in the Tavern and access to Vaulted Champions in the Team Select screen have been incorporated as well. Further, there are plans in the work for sorting Champions during Team Select so that you can find the right Champion for the task.</p>\n\n<p>There have also been requests for a “training mode,” or some kind of simulator for testing out Champions. While that sounds nice in theory, we concluded that it would either be too weak to be useful to the players or too powerful, disrupting the balance of the Arena. There are no further plans to pursue it at present, but if that changes we’ll be sure to let everyone know.</p>\n\n<h2>What is planned for Factions?</h2>\n\n<p>The Raid community has been quietly buzzing about Factions for quite a while now, and we did our best to please them with our new feature: Faction Wars! The much-requested Faction-specific Dungeons were introduced to our community just a few months ago.</p>\n\n<p><img alt=\"Raid on Plarium Play PC and Mac\" src=\"//cdn01.x-plarium.com/browser/content/blog/images/2019/week49/raid-game-designers-team.jpg \" style=\"width: 800px; height: 535px;\" /></p>\n\n<p>This feature addressed most of the suggestions and requests we’ve received on the subject. It’s still being fine-tuned to improve the balance and quality, but it’s been a big hit in the community. Other requests - like Faction-specific Auras, or other bonuses tied to specific Factions - are being considered and might still be launched in the months ahead!</p>\n\n<h2>What is Next for The Arena?</h2>\n\n<p>The PvP Arena has also seen its share of suggestions and requests. Some of them we were able to implement, but others we’ve had to abandon. While many players were eager for more tiers of PvP recognition, many more were looking for delicious opportunities for revenge.</p>\n\n<p>To respond to these requests, we recently introduced Platinum Tier: an elite PvP tier that only 300 players can occupy. As for revenge, while we were able to give players more information about the teams that attacked them, an oft-requested feature to strike at an attacker through a single button was determined to be impossible. Getting that information would actually take up a large amount of system resources, and was deemed impractical. Unless we can find a way to optimize the feature, it unfortunately won’t be coming to Raid any time soon.</p>\n\n<h2>Improving Your Experience</h2>\n\n<p>As we move forward, we want to invite you to continue sharing all your cool ideas and suggestions. We are delighted with everything that Raid: Shadow Legends has achieved so far, but we’re hardly resting on our laurels. We at Plarium are committed to making Raid the best game it can be, so keep an eye out for more updates on our plans for the future!</p>\n\n<p><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n\n<p>Also, check out our <a href=\"https://plarium.com/en/download-games/\">PC games</a> on Plarium Play!</p>\n","date":"12/10/2019"},"images":{"preview":{"href":"https://cdn01.x-plarium.com/browser/content/blog/images/2019/week49/raid-developers.jpg "},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"13325"}},{"links":{"link":"/en/blog/that-feeling-when/"},"strings":{"title":"Behind the scenes of Throne: Kingdom at War - “That Feeling When”","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"360000","description":"<p>Plarium recently launched a new marketing campaign for <a href=\"https://plarium.com/en/mobile-games/throne-kingdom-at-war/\">Throne: Kingdom at War</a> - its latest Massive Multiplayer Online Strategy game on mobile. The campaign, titled “That Feeling When”, stars four of the world’s leading athletes from various sports: Hockey player Alexander Ovechkin, MMA fighter Anderson “The Spider” Silva, soccer player Fernando Torres, and basketball player Tony Parker. These four superstars donned medieval armor and posed for a series of photo shoots with one goal in mind - to personify “that feeling when” you win. I’d say they nailed it.</p>\n\n<p style=\"text-align: center;\"><iframe allowfullscreen=\"\" frameborder=\"0\" height=\"480\" src=\"https://www.youtube.com/embed/DIXU1ZehpWU\" width=\"853\"></iframe></p>\n\n<p>Throne: Kingdom at War is the newest game from the makers of the hit mobile title Vikings: War of Clans. Where Vikings took players to the beautiful and savage Northern Kingdoms to take the role of powerful Viking Jarls, Throne casts them as city builders and warlords in an alternative take on one of mankind's darkest eras. It’s a complex and demanding game, and victory depends on constant improvement and meticulous planning. In order to get ahead and achieve victory, players must also cooperate in teams or “Orders\". Your fellow players watch your back, help you out, and coordinate with you on military actions against in-game rivals. Alliances are formed and friendships betrayed as every Lord fights to be the one true ruler the Kingdom, using both steel and strategy.</p>\n\n<p>As a deep multiplayer strategy game, Throne: Kingdom at War emphasizes strategic thinking, as well as teamwork and leadership skills. Since these are actually integral parts of being a successful athlete, \"That Feeling When\" campaign seems like the perfect fit, in both its concept and the amazing athletes chosen to represent it. To celebrate the release of the new campaign, we decided to give you peek behind the scenes at the ideas, experiences, insights and challenges we and the athletes had during production.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Tony Parker\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.53.23.png\" style=\"width: 800px; height: 414px;\" title=\"Tony Parker\" /></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>The Idea Behind the “That Feeling When” Campaign</h2>\n\n<p>The main idea behind the “That Feeling When” campaign is to tie the emotions an athlete might have out on the field or in the ring, to the feelings Throne: Kingdom at War players experience while they’re playing the game. In other words, we wanted to show how both gamers and athletes share the same basic experiences while playing. Our game is highly competitive and requires plenty of dedication to be among the best there are, and we think that these are exactly the qualities Silva, Torres, Ovechkin and Parker represent. Emphasizing these aspects of Throne helped us bring out the defining features of our new game.</p>\n\n<p>So once this connection was established, we came up with the idea of using the popular internet meme - That Feeling When - as the means of conveying that connection. The phrase itself is both catchy and familiar, and therefore resonates with a large crowd. Beyond the obvious potential of “going viral” when using a well-known meme, or generating what we call “word of mouth”, we also believe that this combination between internet culture and sports culture is the perfect embodiment of our audience.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Throne: Kingdom at War Athletes Campaign\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.52.35.png\" style=\"width: 800px; height: 415px;\" /></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>Athletes in a Medieval Strategy Game?</h2>\n\n<p><a href=\"https://plarium.com/en/strategy-games/\">Strategy games</a> are a similar activity to sports, in a way. It can give you the same feelings of teamwork and accomplishment. If you watch the Behind-the-scenes video we just released, you can hear the great Fernando Torres speak of how important teamwork and dedication are when it comes to soccer. The same goes for strategy games, and Throne in particular.</p>\n\n<p>To answer another aspect of the question - we choose these four particular athletes because they are some of the best in their respective sports, but also because they come from different countries and yet are known internationally. That way we can represent many different people and nations, and create something truly global and unique.</p>\n\n<p>We also know just how passionate gamers and sports fans can be, so it was really important for us to find the right people for this campaign. In the end, we made excellent choices. It was important for us to show fans that we respect our game as well as Parker, Ovechkin, Silva and Torres. It’s beyond just having celebrities as the face of the game - it’s about what they stand for.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Fernando Torres\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.51.46.png\" style=\"width: 800px; height: 417px;\" title=\"Fernando Torres\" /></p>\n\n<h2>Working With Amazing Athletes</h2>\n\n<p>Working with such dedicated people was a lot of fun. All of them were professional and committed to the campaign as they are to everything they do. It was pretty inspiring. It was also pretty obvious they were having fun with the medieval weapons and armor. It’s easy to see they enjoy what they do, and they brought that passion to the set.</p>\n\n<p>Tony Parker particularly involved, and he kept trying on different parts of the armor and coming up with all sorts of new ideas that were both funny and helpful. It made everyone a little more comfortable to suggest their own ideas. He later admitted that he is really into strategy games, so it was very exciting for him to be a part of one.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Alexander Ovechkin\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.51.11.png\" style=\"width: 800px; height: 405px;\" title=\"Alexander Ovechkin\" /></p>\n\n<h2>The Importance of a Brief</h2>\n\n<p>Each photo shoot was done in a different location, by a total of three different photographers, so we had to make sure they all followed the same theme. Each photo needed to look like it belong with the other, so having different people take them could have been an issue.</p>\n\n<p>Luckily, this was anticipated, and we worked hard to create a really detailed creative brief - a distilled document of all the ideas, instructions and goals for the campaign. The brief was only sent out once we were absolutely sure there was no way anyone could interrupt it in any other way than the one we intended. Basically, if you’re going to run such a global campaign, with many moving parts, it’s important to have a coherent idea that can be easily explained to others.</p>\n\n<p style=\"text-align: center;\"><img alt=\"In Action\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.52.03.png\" style=\"width: 800px; height: 415px;\" title=\"In Action\" /></p>\n\n<h2>The Challenges We Faced</h2>\n\n<p>Since all four of our stars were from different countries, we had to travel between Saint Petersburg, LA, Madrid and Paris with all of our gear and props. Just imagine going through airport security with a suitcase full of medieval armor. It was… exciting to say the least.</p>\n\n<p>Once we were on location, we did encounter a few problems with the props themselves. They kept falling off, partly because the athletes moved quite a bit, but also because the armor pieces were not designed to be worn on their own, but as a part of a full set of armor. And you have to understand - these were actual pieces of armor, made from steel. They were heavy. At one point, Ovechkin was wearing a helmet that weighed around 4.5 pounds. He made it look easy, but we knew it was tough to wear it while still looking comfortable and natural in the pictures. He pulled it off, though.</p>\n\n<p>To hear what Torres, Parker, Ovechkin and Silva have to say about the “That Feeling When” campaign, strategy games, teamwork and mobile phones, watch the behind-the-scenes video at the top of the page.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"1/10/2017"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2015/05/SF_950x300_Behind_The_Scenes.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"12789"}},{"links":{"link":"/en/blog/graphics/"},"strings":{"title":"Creating Game Settings with top-notch Graphics","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"600000","description":"<p style=\"text-align:center\"><img alt=\"Image from Pirates: Tides of Fortune\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings1.jpg\" style=\"height:450px; width:800px\" title=\"Image from Pirates: Tides of Fortune\" /></p>\n\n<p>From the outset, we have talked about the importance of graphics in gaming. What we are about to demonstrate in this article has less to do with the quality of in-game graphics, and more to do with the impact graphics have on player psychology.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>Using Color Scale & Lighting to Set the Stage</h2>\n\n<p>In cinema, filters and color scale are widely used to identify the tone and genre of a film – they give it an individual identity.</p>\n\n<p style=\"text-align:center\"><img alt=\"Colors from popular TV-Shows\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings2.jpg\" style=\"height:600px; width:590px\" title=\"Colors from popular TV-Shows\" /></p>\n\n<p>In the gaming world, this very color scale is what sets the tone for the action to follow. It deeply impacts the way we react to the game and resonates with our innermost emotions. The color scale is wholly dependent on the setting we are trying to create, in addition to the genre of the game and the storyline.</p>\n\n<p>Color and emotions are intertwined, as is evident with how specific themes use color to strike a chord with the way we respond to the game. Consider for a moment the impact that certain color configurations have on our moods. Red evokes a feeling of angst, dread and tension – much the same as deep color variations of orange. The horror genre is peppered with these types of colors. Monsters, goblins, demons, and all sorts of other abominations often take on an eerie and unnerving glow in deep oranges and reds.</p>\n\n<p style=\"text-align:center\"><img alt=\"Variations of red\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings3.jpg\" style=\"height:450px; width:800px\" title=\"Variations of red\" /></p>\n\n<p style=\"text-align:center\"><img alt=\"Monsters\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings4.jpg\" style=\"height:450px; width:800px\" title=\"Monsters\" /></p>\n\n<p style=\"text-align:center\"><img alt=\"The color schemes depends on the setting\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings5.jpg\" style=\"height:450px; width:800px\" title=\"The color schemes depends on the setting\" /></p>\n\n<p>Yellow is a particularly interesting color in the gaming world, and is often indicative of foulness, infection and sickness. Consider the game Pathologic, which makes widespread use of the color yellow throughout its gritty scenes.</p>\n\n<p style=\"text-align:center\"><img alt=\"Yellow can indicate foulness, infection and sickness\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings6.jpg\" style=\"height:450px; width:800px\" title=\"Yellow can indicate foulness, infection and sickness\" /></p>\n\n<p>Now, draw your attention to different shades of blue and how they affect your mood. Cloudy, murky, dusky blues are also unnerving. They instill a feeling of dread and foreboding, and are often used in thrillers. Your sphere of vision is limited when these shades are used, and the thought of the unknown lurking in the background is most unnerving.</p>\n\n<p><img alt=\"Blue: Dread and foreboding\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings7.jpg\" style=\"height:450px; width:800px\" title=\"Blue: Dread and foreboding\" /></p>\n\n<p><img alt=\"The colors instantly affects our mood\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings8.jpg\" style=\"height:450px; width:800px\" title=\"The colors instantly affects our mood\" /></p>\n\n<p>Throughout the evolution of films and games, our minds have associated certain graphics and colors with the stereotypes we have listed above. This has allowed game developers and filmmakers to set the mood by using graphics to maximum effect. The perfect setting can be created by blending the right colors together to create the ultimate gaming experience.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<p>Here at Plarium, our <a href=\"//plarium.com/en/strategy-games/\">strategy-based games</a> have been put through rigorous testing to consider player perception and settings. Consider one of our most popular MMORPG games – <a href=\"//plarium.com/en/strategy-games/total-domination/\">Total Domination</a>. This post-apocalyptic action thriller, reminiscent of Fallout, also has elements of science fiction throughout. The barren wasteland is brought to life in dismal shades of brown and orange. This creates a feeling of barrenness, desolation and ruin. Alongside that, Total Domination juxtaposes high-tech firepower, machinery and equipment into the game in order to strike the perfect balance.</p>\n\n<p><img alt=\"The wasteland of Total Domination\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings9.jpg\" style=\"height:520px; width:800px\" title=\"The wasteland of Total Domination\" /></p>\n\n<h2>Introducing Interface Style</h2>\n\n<p>Interface creation in modern times has tended from the highly complex to the comparatively simple. This is easily seen in the way in which games are developed today.</p>\n\n<p><img alt=\"Plariums Interface Creation\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings10.jpg\" style=\"height:450px; width:800px\" title=\"Plariums Interface Creation\" /></p>\n\n<p><img alt=\"Developing characters\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings11.jpg\" style=\"height:472px; width:800px\" title=\"Developing characters\" /></p>\n\n<p><img alt=\"A monster is born\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings12.jpg\" style=\"height:450px; width:800px\" title=\"A monster is born\" /></p>\n\n<p>When you're playing mobile games or social games, you will frequently be interacting with the user interface. If the UI fails to captivate your attention, it has failed in its primary purpose. Player retention is at the heart of all social and mobile games. The goal is always intricate detail when designing an immersive gaming interface. A careful balance has to be struck between pop-up windows and the continuity of flow.</p>\n\n<p>Game designers are constantly juggling myriad elements to try and keep players entertained, engaged and wanting more. Each of the in-game elements must serve a specific purpose while retaining the loyalty of players, challenging players at every opportunity, and creating a sense of community.</p>\n\n<p>The manner in which pop-up windows are showcased will allow game creators to emphasise specific details necessary for players to proceed through the game. The specific designs that are used for these pop-up windows also relay certain messages to players. Sharp corners and the use of blades, swords, axes, and other weapons portray aggression. These types of symbols and designs are ideally suited to battle-ready warrior games.</p>\n\n<p>By contrast rounded features such as circular shapes, swirls, and twirls represent tranquillity, sophistication, elegance and relaxation. These are best suited to fantasy-themed games where elves, gnomes, princes and princesses roam through a fairy-tale kingdom.</p>\n\n<p>The Plarium blockbuster MMO game <a href=\"//plarium.com/en/strategy-games/sparta-war-of-empires/\">Sparta: War of Empires</a> utilizes design elements indicative of that period in history. These include flags, helmets, shields, swords, columns, and Greek letters.</p>\n\n<p><img alt=\"Sparta: War of Empires\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings13.jpg\" style=\"height:472px; width:800px\" title=\"Sparta: War of Empires\" /></p>\n\n<p>Certain player expectations are inherent in a typical color scale. For example Red signifies no and Green signifies yes. Other in-game possibilities are also represented by Red and Green such as defeat and victory, rejection or acceptance.</p>\n\n<p><img alt=\"Red signifies no and Green signifies yes\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings14.jpg\" style=\"height:510px; width:800px\" title=\"Red signifies no and Green signifies yes\" /></p>\n\n<h2>Backgrounds & Locations</h2>\n\n<p>Setting typically refers to the scene of the game in the Western industry. Setting the scene is a vital component of the game as it determines whether or not the player is absorbed into the gaming world. Failure to create the ultimate immersive user interface will result in a mediocre or unappealing setting. Player attitudes and perceptions quickly sour when the backgrounds and locations of games do not meet their expectations.</p>\n\n<p><img alt=\"Backgrounds\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings15.jpg\" style=\"height:450px; width:800px\" title=\"Backgrounds\" /></p>\n\n<p>Location is especially important when you're trying to create a certain feel for the player. Mass Effect players will instantly recognize the location in this picture – the SSV Normandy. The intricate details in the image reveal a level of personalization within the environment, allowing players to identify with the main character. During the 1990s, gaming developers were unable to specify locations by adding interactive elements in the game.</p>\n\n<p>Today, anything is possible in the world of gaming and individualized locations, unique settings and a high degree of immersion are the norm. These elements resonate with players on an emotional level, and provide us with an in-depth perspective on who the main character is.</p>\n\n<p style=\"text-align:center\"><img alt=\"Creating the main character \" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings16.jpg\" style=\"height:450px; width:800px\" /></p>\n\n<p>By designing the background with attention to detail, players are drawn into the world of the characters they are interacting with in the game. The background design boosts the level of realism in the game and makes it that much more engaging to players.</p>\n\n<p style=\"text-align:center\"><img alt=\"The background design boosts the level of realism\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings17.jpg\" style=\"height:450px; width:800px\" title=\"The background design boosts the level of realism\" /></p>\n\n<p>Another aspect of social and mobile games that you will notice is that of marginalization. Simply put, this is the area of the screen that your attention is being drawn to. In Sparta: War of Empires, Plarium’s graphic designers upturned convention by moving away from traditional square concepts by expanding the area of interaction. Take a look at the image below which shows you how we have added curves and rounded features to the streets. The overall appearance of the scene is a 3D interactive milieu where the city is clearly divided up into multiple levels. The Player’s Polis is buttressed on the one side by the mountain and bordered on the other by the sea.</p>\n\n<p style=\"text-align:center\"><img alt=\"Sparta 3D interactive milieu\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings18.jpg\" style=\"height:450px; width:800px\" title=\"Sparta 3D interactive milieu\" /></p>\n\n<p>Another engaging element which we have implemented into our games is that of animated backgrounds. Take a look at our Soldiers Inc. MMO game that adds animation to the scene and creates the impression of ongoing activity within the gaming environment.</p>\n\n<p style=\"text-align:center\"><img alt=\"Soldiers Inc. game setting\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings19.jpg\" style=\"height:450px; width:800px\" /></p>\n\n<p>Look at the structure, style, and color configurations of buildings and tenements in games. These form part of the location aspect of the game and it is this aspect that makes for an authentic setting. One such game – The Walking Dead –by TellTale Games is reflective of such rationale.</p>\n\n<p>The background really sets the scene, and as you make your way through the game, it becomes apparent how the decrepit buildings and the abandoned feel of the place is conducive to the actual game. As the characters’ moods darken, the background takes on a similar ominous undertone and supports the devolving mood of the game.</p>\n\n<p>On the flipside, locations that do not appear to gel with the setting of the game as part of the broader gaming universe are also there for a reason. These types of environments are incorporated for the purposes of plot twists and surprise elements in the game.</p>\n\n<p style=\"text-align:center\"><img alt=\"The Walking Dead\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings20.jpg\" style=\"height:450px; width:800px\" title=\"The Walking Dead\" /></p>\n\n<p>Take a look at the in-game background details below. You will notice that there appears to be a violation of the basic laws of physics. When this is done intentionally, it is done for satirical purposes. It would be foolhardy to violate the laws of physics for no apparent reason.</p>\n\n<p style=\"text-align:center\"><img alt=\"Violation of the basic laws of physics for satirical purposes\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings21.jpg\" style=\"height:450px; width:800px\" title=\"Violation of the basic laws of physics for satirical purposes\" /></p>\n\n<p>This brings us to another important component of setting the scene: authenticity. The degree to which game developers seek to create a genuine environment is an integral component of the overall setting. In the case of Sparta: War of Empires, the Hellenic sculptures, columns and statues are white – not painted like they were at the time they were made. Players identify with the white marble structures visible in the game, and would probably frown upon painted sculptures and statues that really existed at that time.</p>\n\n<p style=\"text-align:center\"><img alt=\"Authenticity is an important factor for success\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings22.jpg\" style=\"height:450px; width:800px\" title=\"Authenticity is an important factor for success\" /></p>\n\n<p style=\"text-align:center\"><img alt=\"From image to sketch\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings23.jpg\" style=\"height:450px; width:800px\" title=\"From image to sketch\" /></p>\n\n<p>A character's appearance is the best possible way to arouse certain emotions in a player. A character who displays fear, dread or tension will instill certain emotions within players to make them want to help and assuage that character. The player projects an image of himself/herself onto the antagonist or protagonist in the game. We then act on our emotions accordingly. One of the ways that games try to shape our emotions, and therefore our actions is by way of banner advertisements. A damsel in distress is the perfect example of a game seeking a knight in shining armor!</p>\n\n<p style=\"text-align:center\"><img alt=\"A character's appearance is the best possible way to arouse emotions\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings24.jpg\" style=\"height:600px; width:800px\" title=\"A character's appearance is the best possible way to arouse emotions\" /></p>\n\n<p>The importance of text cannot be understated: Text helps to understand in-game assets such as defenses and weapons. In this vein, rigorous testing, development and matching needs to come into play to ensure that there is synergy between what the character is wearing and using and functionality issues. It should also gel with the overarching ideas in the game.</p>\n\n<p style=\"text-align:center\"><img alt=\"The importance of text cannot be understated\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings25.jpg\" style=\"height:500px; width:800px\" title=\"The importance of text cannot be understated\" /></p>\n\n<p>Throughout the development of locations, settings and environments, game developers can never take their fingers off the pulse of the target audience. A great example of catering to a specific audience is World of Tanks. This game has at its core an older generation of males who have a deep appreciation and interest in history. Authenticity and attention to detail are absolute requirements and historians may be required to add invaluable input.</p>\n\n<p>The strategy-based MMO game by Plarium – <a href=\"//plarium.com/en/strategy-games/soldiers-inc/\">Soldiers Inc</a>. has been translated into seven languages. What is interesting about this game is that the combat weapons of each specific country are accurate. This sci-fi game takes place at a future time, in a fictional country, but players from real countries can identify with the weapons capabilities available in their home countries.</p>\n\n<p style=\"text-align:center\"><img alt=\"Soldiers Inc. - Translated to 7 languages\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings26.jpg\" style=\"height:450px; width:800px\" title=\"Soldiers Inc. - Translated to 7 languages\" /></p>\n\n<p>When a player first starts playing a game, in-depth analysis is not a priority. Rather, the player focuses on the combat system and the mechanics of the game. As the player advances through the game, context becomes important. All sorts of exploratory research, understanding and analysis then takes place. Players will seek out elements hidden within the graphics, tips, puzzles, etc. Within the game, a character's appearance will reflect emotions based on these new findings. This further adds to the level of engagement that players have with the character within the game setting.</p>\n\n<p style=\"text-align:center\"><img alt=\"Gaming - all about interaction\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings27.jpg\" style=\"height:450px; width:800px\" title=\"Gaming - all about interaction\" /></p>\n\n<p>Gaming is all about interaction, immersion, and emotional connection. One way that gaming developers do this is by use of graphics. The ideal setting, background, location, and game milieu can be created with top-tier graphics.</p>\n\n<p>Modern-day indie games make use of plot, music, and pictures to draw players into the fold. And the best part is they can do this with a negligible budget. In our next Plarium behind-the-scenes look into gameplay, we will analyze the impact of video effects and audio!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"2/9/2016"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/power-behind-games-at-plarium.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"11040"}},{"links":{"link":"/en/blog/game-trailers/"},"strings":{"title":"A Peek Behind the Scenes of Game Trailers","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"420000","description":"<p>Upcoming releases of video games are heavily dependent on the quality of game trailers, and it stands to reason that they can easily <em>make or break</em> a new game. It's no easy task creating a terrific game trailer, but this is how Plarium Games does it!</p>\n\n<p style=\"text-align: center;\"><iframe frameborder=\"0\" height=\"360\" src=\"https://www.youtube.com/embed/_6LaZjOSlno?rel=0&controls=0&showinfo=0\" width=\"640\"></iframe></p>\n\n<p>In much the same way as movie previews drum up interest in upcoming movie releases, <a href=\"/en/games\">video games</a> trailers are important marketing tools to entice players to discover more about the game. They should provide a window into the game world and also a feel of precisely what the player should expect once they begin playing. In a world with an overwhelming focus on social media connectivity, game trailers should be lots of fun to watch and easily shareable.</p>\n\n<p style=\"text-align:center\"><img alt=\"Plarium Game Trailers\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_1.png\" style=\"height:438px; width:800px\" title=\"Plarium Game Trailers\" /></p>\n\n<p>We put <em>a lot </em>of emphasis into game trailers here at Plarium. The good news is that they work exceptionally well for <a href=\"/en/games/genre/strategy-games/\">strategy games</a> across a wide range of social networks, <a href=\"/en/games/platform/mobile-games/\">mobile platforms</a> and <a href=\"/en/games/platform/browser-games/\">browsers</a>. Get ready for our in-depth expose into how our talented Visual FX team went about creating the <a href=\"/en/game/total-domination/\">Total Domination</a> Trailer, and all of the lessons that we've managed to learn during the process.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>Getting the Ball Rolling</h2>\n\n<p>With Total Domination, one of the primary challenges we were met with when attempting to create a cinematic game trailer was the lack of human resources. When we got started, we really didn't have a dedicated cinematic team, so it was necessary for us to put one together. We were in need of more VFX artists, animators and 3D artists.</p>\n\n<p>Fortunately, we actually had a VFX artist from the get go, and several of our team members were recruited internally directly from our Art Department. As for the rest, we outsourced them, including music and sound – since we had no internal resources for these recruitments.</p>\n\n<p style=\"text-align:center\"><img alt=\"Vyacheslav Lisovsky\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_2.jpg\" style=\"height:250px; width:375px\" title=\"Vyacheslav Lisovsky\" /></p>\n\n<p>As soon as everything was in place, the team began to focus on quality. Even with limited staff, the visual FX team was not prepared to compromise on quality. We simply needed to go toe to toe with the very best of what world-class VFX teams are capable of doing.</p>\n\n<p>The first step in the process is a concept outline. This typically includes the overarching goals of the video, the script and the main concept. These elements are to be put into place to ensure that the same vision is shared. Next up, a rough storyboard, replete with scenes needs to be created. During this stage of proceedings, it's important to define precisely what each shot will encompass. We define shots with animatic sketches – these are the underdeveloped fragments that mark each of the shots. </p>\n\n<h3>Drafting a Game Trailer</h3>\n\n<p>Remember that the actual animatic is still a long ways off, and it can take scores of iterations, plenty of research into shots and angles, and a highly technical synergistic approach to completing the project.</p>\n\n<p>During this stage of the game, it's really important to stress that creative carte blanche needs to be fostered. Generate lots of ideas during the concept phase, and consider all viable suggestions. Our arts director and producer – Dima Volovikov - rejected outright the idea of opting for a cheaper route. In fact, he went as far as raising the bar even higher in respect of difficult shots.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>Video Game Trailer Tools</h2>\n\n<p>Plarium animated <em>everything </em>in Total Domination, in 3D Max and Maya. Here’s how the pipeline was distributed: most of the animation and the composition was done in Maya; the shading, lighting and VFX were done in 3D Max.  We have a highly talented art department at Plarium and we’ve got plenty of concept artists.</p>\n\n<p>Our VFX team had access to copious amounts of ready-made models and graphic content, making the process that much more efficient. Remember that some of the models we had needed extra work done on them, while others were made exclusively for cinematic purposes – the large robot and the scorpion are cases in point.</p>\n\n<h3>The Challenges of Creating a Game Trailer</h3>\n\n<p>It does get kind of tricky using different software and media. As an example of this, consider Warp animation from Maya & Max and then using rendering for seamless VFXs. Throughout, the production needs to look right, and the slow-mo parts need to be rendered in 96 frames per second for correct composition. The next step involved exporting the time-warping curve to Nuke. Every crucial slow-down data was put into place for Time Warp in Nuke for this cinematic video game trailer.</p>\n\n<p>As for shadows, fragmentation and silhouettes, the Plarium design team used 3D Studio Max for character splitting. For fragmentation, we used the Voronoi algorithm. Naturally, it's important to optimise the geometrics of the characters and the video, and we removed the fine details that didn't change the silhouette of the model. The demolition of the building that you can see in the video was actually made using RBD dynamics – RayFire.</p>\n\n<p style=\"text-align:center\"><img alt=\"RBD dynamics – RayFire\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_3.jpg\" style=\"height:417px; width:800px\" title=\"RBD dynamics – RayFire\" /></p>\n\n<p>In terms of time taken, our Visual FX team required approximately 4 months to produce the Total Domination video – that excludes the 2 months spent putting a top team together. Viewed in perspective, it's important to know that if you're looking for an awesome result, you will have to work with your development teams and your marketing teams and start procuring the assets that are needed at least 30 days ahead of time.</p>\n\n<h2>Final Results and Takeaways</h2>\n\n<p>Hindsight is always 20/20, but as we reflect on what we have done, we know that we should have allocated substantially more resources and time for preproduction. This is especially true when it comes to sketches, concept art and storyboards. If you don't have these types of materials handy – and finalized – there is a great deal of creative confusion that arises within your team. Unity and clarity of creative strategy is important.</p>\n\n<p style=\"text-align:center\"><img alt=\"4 color schemes\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_4.jpg\" style=\"height:510px; width:800px\" title=\"4 color schemes\" /></p>\n\n<p>If we were tasked with creating a new cinematic, we would likely have chosen a unified color scheme. By doing this, we would have saved a tremendous amount of time, since it would have required significantly less modelling work for the final video. In our particular project, we made use of 4 color schemes, and it provided plenty of challenges for us. We have learned however that it is possible to create something equally as impressive, but significantly more manageable in our future projects.</p>\n\n<p>Our learning curve extended well beyond color schemes to sound effects, sound design and scoring. Recall that we only began work on the sound – and the music – at the conclusion of our project. We waited almost until the very end. The result of this was that our project completion date was pushed back further and we ended up losing lots of time with our SFX and music.</p>\n\n<h3>The Devil is in the Details</h3>\n\n<p>In the music and sound department, we worked with phenomenal talents including the renowned <a href=\"/en/blog/jesper-kyd/\">Jesper Kyd</a>. We owe special thanks to Andrew at Wabi Sabi Studios as he created precisely what we are looking for in the SFX arena. Suffice it to say, we could have saved a lot of time and hassle by having everyone on the same page from inception of the project. </p>\n\n<p style=\"text-align:center\"><img alt=\"Total Domination Game Trailer\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_5.png\" style=\"height:440px; width:800px\" title=\"Total Domination Game Trailer\" /></p>\n\n<p>Viacheslav Lisovsky (rigging, direction, animation and lead at Plarium Games) had the following to say about the Game Trailer for Total Domination:</p>\n\n<p><em>\"Overall, we're quite happy with the end result of our work, but we're now starting to realize some of the mistakes we made in the process… Going forward, we can speed up the processes, by planning and organizing the pipeline in a far more effective way. That being said, the most important aspect of making a cinematic trailer is the experience that all the team members gained during the process…\"</em></p>\n\n<p>The one takeaway we can provide you with is the following: even if you do everything according to best practice methodology, eventualities will always arise that will test your problem-solving abilities to the max. That's why it's important to always think out of the box!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"1/3/2016"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2015/05/TD_905x301_Behind_The_Scenes.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10923"}},{"links":{"link":"/en/blog/sign-art/"},"strings":{"title":"How to Create Magic Sign Art","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"240000","description":"<p style=\"text-align:center\"><img alt=\"Sergey Samarskiy\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work1.jpg\" style=\"height:433px; width:650px\" title=\"Sergey Samarskiy\" /></p>\n\n<p>Greetings everyone! My name is Sergey Samarskiy and I’d like to talk to you about how I created the ‘Magic Sign’ entry. Get comfortable – this is going to be entertaining and enlightening!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>The Concept</h2>\n\n<p>I was reading the Chronicles of Amber authored by R. Zelazny just before the Mage Tower contest. This fantasy series is a fountain of inspiration for me, notably the Merlin Cycle. I conjured up an image of a mage by utilizing a sign as the source of inspiration and power in my mind’s eye.</p>\n\n<h2>The Quest Begins…</h2>\n\n<p>It doesn't matter whether your project is personal or business-oriented. In either case, you will need to find reliable references as your number one step. For me, I like to work backwards from the vision to the reality. At this point in time I was in the preproduction stage of development. My task was simple: collect as much quality artwork from the Internet as possible.</p>\n\n<p>A well of inspiration for me was the famed illustrator – Michael Komarck. Feel free to take a look at <a href=\"http://komarckart.com/\" target=\"_blank\">his website</a> to see exactly how inspiring a character this fellow really is. Another top-quality reference that I used was the fantasy card game – Magic the Gathering.<br />\nI kept these sources of inspiration in a separate file so that I can preserve all the necessary information. I use Photoshop with these images for easy access and referencing purposes.</p>\n\n<p style=\"text-align:right\"><img alt=\"Inspiration\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work2.jpg\" style=\"height:863px; width:628px\" title=\"Inspiration\" /></p>\n\n<p>This collection of artwork is a great source of inspiration for me to choose the ideas and styles of my new projects.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>Starting with sketches…</h2>\n\n<p>With my artwork in folders, the next step is sketching miniatures. Sketches are a terrific way for me to have a general concept of the character without too much detail. This is still in a raw form, but it serves as a reference point for all the work to follow.</p>\n\n<p style=\"text-align:center\"><img alt=\"Sketching\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work3.jpg\" style=\"height:277px; width:500px\" title=\"Sketching\" /></p>\n\n<p>As you can see, I sketched several miniatures and then selected the one that I like the most. This will be my starting point.</p>\n\n<h2>Picking a Photo …</h2>\n\n<p>With this sketch in hand, the next piece of the puzzle is finding references for the weapons, posture, clothing and style that I am looking for. Regarding posture, I didn't use the Internet for any of my photos searches. I referenced this myself, with the help of many different photos in my inventory.</p>\n\n<p>I like realism in the clothing without too much intricate detail. As my starting point, I used photographs of costumes from the Lord of the Rings, different types of medieval clothing designs and other forms of artwork.</p>\n\n<p style=\"text-align:center\"><img alt=\"Clothing and weapons\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work4.jpg\" style=\"height:918px; width:538px\" title=\"Clothing and weapons\" /></p>\n\n<h2>The Drawing…</h2>\n\n<p>Now that I had all this information at my fingertips, I began working in earnest. While looking at the posture in the photograph, I completed a rough sketch of the image.</p>\n\n<p style=\"text-align:center\"><img alt=\"The Drawing\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work5.jpg\" style=\"height:452px; width:650px\" title=\"The Drawing\" /></p>\n\n<p>Next up, I added plenty of detail as you can see in the costume design – all in black & white.</p>\n\n<p style=\"text-align:center\"><img alt=\"Costume Design\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work6.jpg\" style=\"height:452px; width:650px\" title=\"Costume Design\" /></p>\n\n<p>Painting comes next. My preferred choice is a simple method using layers with Overlay.</p>\n\n<p style=\"text-align:center\"><img alt=\"Now with colors\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work7.jpg\" style=\"height:448px; width:650px\" title=\"Now with colors\" /></p>\n\n<p>Once the right colors have been applied, I can make the necessary corrections and hone in on the details.</p>\n\n<p style=\"text-align:center\"><img alt=\"Final Touches\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work8.jpg\" style=\"height:448px; width:650px\" title=\"Final Touches\" /></p>\n\n<p>This whole process continues until I’m 100% satisfied with the end result.</p>\n\n<h2>The Tower</h2>\n\n<p>Once the mage is done, my next step is to begin work on the tower. In much the same manner as I listed above, it is important to collect as many useful references as possible to get an idea of the end picture. Since I required realism in my image, I opted for an existing structure as my point of reference.</p>\n\n<p style=\"text-align:center\"><img alt=\"Tower Inspiration\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work9.jpg\" style=\"height:720px; width:628px\" title=\"Tower Inspiration\" /></p>\n\n<p>This is where it gets interesting: I modified Durham Cathedral to add a splash of fantasy. It is important to recreate the tower shape, structure and style so that it fits the requirements of the artwork.</p>\n\n<p style=\"text-align:center\"><img alt=\"Adding Fantasy\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work10.jpg\" style=\"height:568px; width:497px\" title=\"Adding Fantasy\" /></p>\n\n<p>I set myself a challenge: complete the tower in one evening. Believe it or not, after 4 hours of non-stop work I was almost there.</p>\n\n<p style=\"text-align:center\"><img alt=\"The Challenge\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work11.jpg\" style=\"height:743px; width:650px\" title=\"The Challenge\" /></p>\n\n<h2>The Analysis</h2>\n\n<p>After some much-needed shuteye, I began analyzing the image in earnest. There were certain aspects missing in this image, and I wanted to give it an interesting edge with additional colors and special effects. I consulted with a friend of mine who suggested that I should have fireballs slamming into the tower. With that image in mind, I set out to create precisely that!</p>\n\n<p style=\"text-align:center\"><img alt=\"Final Product\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work12.jpg\" style=\"height:849px; width:600px\" title=\"Final Product\" /></p>\n\n<h2>The Finishing Touches</h2>\n\n<p>There is lots of extra work that is required to bring the image to life. I made a series of general corrections, added intricate details and finally conjured up a high-resolution image with the following dimensions: 7069x9998. After several evenings of hard work, the end result was precisely what I was after!</p>\n\n<h2>The Final Word</h2>\n\n<p>The process of creating this fantastic Magic Sign artwork was thoroughly enjoyable. I would like to send a big thank you to the organizers of the contest and to all the participants. The artwork was superb! I would also like to pay special tribute to Georgiy Gigem Ibrailov and Mariya Ketka Trepalina for the time they devoted to helping me.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"12/22/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/social-gaming-needs-great-sound.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10884"}},{"links":{"link":"/en/blog/game-setting/"},"strings":{"title":"Learn How To Create A Fantastic Game Setting","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"600000","description":"<p>The overwhelming majority of information we process is done visually. In fact, experts put that figure as high as 90%. Our short-term memories are only capable of holding between 5-9 objects simultaneously and thanks to Twitter, news is often delivered in a format that is limited to a relatively low number of characters.</p>\n\n<p style=\"text-align:center\"><img alt=\"Learn How to Create a Fantastic Game Setting\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Learn_How_To_Create_A_Fantastic_Game_Setting1.jpg\" style=\"height:423px; width:650px\" title=\"Learn How to Create a Fantastic Game Setting\" /></p>\n\n<p>This is a good indicator of how easy it is for us to become bored with visual stimuli. If something doesn't captivate our attention from the get-go, chances are we’ll quickly lose interest. The gaming industry also faces tough challenges as it attempts to enthrall players and retain them as loyal patrons. Consider for a moment that the biggest names in the gaming world struggle with this every single day – then imagine how hard it is for small gaming companies trying to make a name for themselves.</p>\n\n<p>We will demonstrate how a balanced setting can greatly assist when it comes to player retention, interaction and enjoyment in the <a href=\"https://plarium.com/en/games/\">game</a>. We’ll start by taking you back to where it all begins – a white canvas!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>Understanding a Game's Setting</h2>\n\n<p>Simply put, the setting is the environment where the action takes place in a game. There are all sorts of settings out there, and you're probably familiar with many of them. These include art deco, post-apocalyptic, sci-fi, fantasy, battlefield, etc. You can gather a lot of information about the game from its setting.</p>\n\n<p>Let’s consider several games and the settings they use to create the right atmosphere: Mass Effect and Star Trek are sci-fi games of note; Neverwinter Nights is a fantasy-laden game; <a href=\"https://plarium.com/en/game/sparta-war-of-empires/\">Sparta: War of Empires</a> is battlefield action with historical overtones, and Fallout takes place in a post-apocalyptic world. That having been said, it's not always cut and dry with different games.</p>\n\n<h3>Games' Settings are not Necessarily Either One or the Other</h3>\n\n<p>Sometimes there is so much going on in the game that the setting needs to use multiple elements to create the ideal environment. Consider the differences between dieselpunk and steampunk – both stem from the early 19th century and they both refer to the era when steam engines reigned supreme.</p>\n\n<p>However dieselpunk is more modern and it extols the virtues of the progress being made with diesel technology. Dieselpunk as a genre was heavily influenced by the period between World War II and the mid-1950s, with plenty of emphasis on future-oriented technology.</p>\n\n<p>Gaming developers utilize setting to maximum effect. It's about so much more than the time and place where the action unfolds; a good setting involves myriad factors that create the laws of the fictional world where the game characters interact with players.</p>\n\n<p>The goal is to create the ultimate gaming universe – a place where players are engaged and rewarded with stellar gameplay.</p>\n\n<h2>Understanding the Flow</h2>\n\n<p>Mihaly Csikszentmihalyi, the world-famous psychology professor of Claremont Graduate University, was perhaps the first notable authority to define flow. In fact, he was so enamored by the concept of flow that he called it the secret to happiness. To him, flow is about ongoing satisfaction in activities – a state of immersion and heightened focus in all facets of life.</p>\n\n<p>In the gaming universe, this is achieved when all your skills are applied to solve challenges. There are multiple components to the state of flow, of which the setting is certainly one of the most important. The goal at all times is to bring players into the gaming arena and blur the lines between the gaming world and the real world. This results in immersion, integration and oneness with the gaming universe. Real-world constraints such as time, space and gravity melt away.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>How Choice Weighs In On Game Seetings</h2>\n\n<p>When gaming developers don't pay sufficient attention to things like target marketing, engaging plot lines or the game’s setting, problems arise. This leads to many mistakes, including the following:</p>\n\n<p><br />\n·         By working backwards, a developer establishes the setting first and then adjusts the mechanics to mesh with that setting. The developer then decides which types of players would be interested in this particular product.<br />\n·         Some developers believe that the mechanics of the game are all important. They forego things like setting – to their detriment.<br />\n·         The developer may create a game without paying any attention to the target audience.</p>\n\n<p>The problem with the first example is that there is a mismatch between reality and the images created. As a case in point, Demolition Lander featured a massive scope and a space setting, but the graphics were too underdeveloped and the mechanics failed to do justice to such a large-scale universe. As a result, this Kickstarter game didn’t hit its targets.</p>\n\n<p>Settings that are haphazardly applied to really interesting games can also ruin the experience for players. Mirror’s Edge features incredible graphics and animation and top-notch mechanics. The poor quality game world and an uninspiring script don't do justice to this game. As a result of negative feedback by critics and players alike, the flow of the game was severely hampered. This was evident during the story campaign where players found it difficult to immerse themselves in the futuristic city.</p>\n\n<h2>Timing is everything</h2>\n\n<p>At the beginning of a game's development, the setting must be chosen. During the game planning stage, things like the payment system, gaming platform, in-game mechanics and other aspects must be factored into the equation. Together, these aspects will determine which type of players will be attracted to the game.</p>\n\n<p>Extensive market research needs to be conducted in advance so that the game is well received by its audience. Of course, if it were possible, the best thing to do would be to take a control group of players and see precisely what would satisfy their gaming preferences, and then build a game around that!</p>\n\n<p>Several years ago, in 2011, Plarium developed its strategy with just a handful of hardcore gaming fans. On a shoestring budget and with limited human resources, Plarium’s success was dependent on the passion and determination of its developers. Things like advanced analytics were unavailable at the time.</p>\n\n<p>There simply was no opportunity to devote an entire department to game analytics or market research. What there was, however, was a dedicated team of hardcore gamers intent on understanding the needs of the gaming audience. Instead of following what everybody else was doing in the <a href=\"https://plarium.com/en/blog/hardcore-gamer/\">social gaming realm</a>, Plarium went in the other direction with a post-apocalyptic setting in <a href=\"https://plarium.com/en/game/total-domination/\">Total Domination</a>. Cartoon-style social games inspired by Zynga simply wouldn't cut it with Plarium’s gaming enthusiasts.</p>\n\n<p>With the direction established, setting took center stage. At this point, it's necessary to conduct extensive market research – trends, market analysis, target audience needs etc. Based on the outcomes of the research, Plarium implemented a plan of action regarding setting, mechanics and other aspects of upcoming games.</p>\n\n<h2>The Importance of Text</h2>\n\n<p>Some games do a fantastic job of telling a story without displaying any text. However, in spite of the advancements in graphics technology, text is still incredibly useful for gaming purposes. MUD gaming developers used text to bring players into a state of continual engagement, excitement and contentment – flow. As a result, most of the player base was generated through player referrals.</p>\n\n<p>Other games that use text to great effect include Sword & Sorcery and Fallout. Without any real hardware required to run those games, players could use their own creative flair to imagine the most fantastic game settings in the universe.</p>\n\n<p>Social gaming is all about immersion. The ideal setting needs to be created, with a careful balance between text and visuals, to reel in players and keep them entertained at all times. The combined effect of text and visuals must grab the player’s attention from the moment they register, and keep them coming back for more, day after day.</p>\n\n<p>Game lore is an integral component of all <a href=\"https://plarium.com/en/games/genre/strategy-games/\">Plarium’s strategy-based games</a>. The lore includes elements such as economics, social order, mythology, religious components, and other idiosyncrasies that are innate components of the game setting. By creating a rich culture within a game, greater consistency and focus can be achieved. This makes it possible to update the game accordingly.</p>\n\n<p style=\"text-align:center\"><img alt=\"Plariums Rich Game Lore\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Learn_How_To_Create_A_Fantastic_Game_Setting2.png\" style=\"height:454px; width:650px\" title=\"Plariums Rich Game Lore\" /></p>\n\n<p>The type of text that is added in to a game is not meant for window dressing purposes only. It is meant to add thematic value to the game. One of Plarium’s top games – <a href=\"https://plarium.com/en/game/pirates-tides-of-fortune/\">Pirates: Tides of Fortune</a> has taken this concept one step further, giving players the special option of selecting to play the game in Pirate English.</p>\n\n<p>The amount of effort that was expended in creating this separate localization was well worth it. There are currently 30% more real pirates (players using the Pirate English version) than ordinary landlubbing users playing the game.</p>\n\n<p>Several different types of text occur in a game, ranging from standard literary texts to technical texts. The latter refers to things like updates on interface elements, news and in-game manuals. In Pirates: Tides of Fortune, you would be better served with ‘Argh! Step aboard me ol’ galley and rain fire on …’ than the simple ‘Welcome to Pirates: Tides of Fortune.’ The diction used must suit the theme and flavor of the game to create the ultimate immersive experience.</p>\n\n<p>This goes to the very core of setting the scene, blurring the lines between fact and fantasy effectively and creating an unforgettable experience. No stone should be left unturned when it comes to the setting. This applies to technical support, e-mails, forum posts and social networks, too.</p>\n\n<p>Players expect all aspects of the game to be true to the game’s very essence. One slip-up is all it takes to shatter expectations and jerk a player out of the state of flow, and that's why the game developers at Plarium live, eat and sleep the games they create.</p>\n\n<p>In Total Domination, for example, we have a character named Keera Raz who will guide you through certain stages of the game. A seasoned female Commander with plenty of sass and wit, Keera adds much-needed comic relief to an otherwise grim and bleak nuclear wasteland. We've taken the level of interaction to a whole new level with Keera; she e-mails players and also maintains open channels of communication on forums, blogs and social networks. Simple things like e-mails shouldn’t be boring; they need to add value, mystery, intrigue or humor to keep players on their toes.</p>\n\n<p>These types of texts keep things lively by engaging players on multiple fronts. The idea is to create a setting that transcends the boundaries of the game and appeals to players in other aspects of their daily lives. It all comes back to the concept of flow – the sum total of all the components of the game must create a more meaningful, rewarding and immersive experience for the players.</p>\n\n<p>Take a look at this letter, written by an enigmatic lady named Voronika to fans of Pathogenic. This was launched on the eve of their campaign on Kickstarter.</p>\n\n<p style=\"text-align:center\"><img alt=\"\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Learn_How_To_Create_A_Fantastic_Game_Setting3.jpg\" style=\"height:360px; width:800px\" /></p>\n\n<p>It is not uncommon for game developers to go the whole 9 yards when creating a game universe. Some developers go so far as to create fictional corporations from their game universe, open up offices on their behalf or even establish multiple websites as part of their advertising campaign.</p>\n\n<h2>Persuaded to Play</h2>\n\n<p>As you can see, the setting of a game is crucial to the game’s authenticity and integrity. This is an all-encompassing undertaking that covers everything from text to video, the user interface, graphics, and music and lyrics. The idea is to take all these individual components and assemble them to create a whole that is much greater than the sum of its parts.</p>\n\n<p>Stay Tuned for more!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"12/20/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/building-online-community.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10872"}},{"links":{"link":"/en/blog/game-designer/"},"strings":{"title":" Working as a Game Designer at Plarium","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"240000","description":"<p>We’d like to introduce you to Barry O'Brien – our video game designer here at <a href=\"//plarium.com/\">Plarium</a>. In 2002, Barry graduated with a BA Honors in Digital & Design Animation from the prestigious Cumbria Institute of the Arts in the United Kingdom. The next year, he teamed up with Bizarre Creations as an environmental artist. He later moved on to level design. Nowadays, Barry lives in Israel with his wife Einat and their 3 kids – Dan, Ethan and Luke.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Plariums Barry O'Brien\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/perks_of_being_a_game_designer.jpg\" style=\"height:366px; width:650px\" title=\"Plariums Barry O'Brien\" /></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>The Perks & Challenges of being a Game Designer</h2>\n\n<p>Many people in the gaming world consider being a game designer the ultimate job. The fact of the matter is that I completely agree with that thinking. We've got it pretty good – we get paid to play the games we love, but we also have to do a fair amount of work.</p>\n\n<p>Gaming is lots of fun, and we have to make sure that everything going on behind the scenes keeps it that way. That's where the work component comes in. This is the thinking on the matter: The more you know about games as a designer, the better a game designer you will be.</p>\n\n<p>As game designers, we see things from a different perspective because we are always analyzing the overall experience. If I experienced something awesome in a game, my first thought is what caused that? There are so many possible reasons why an experience is elevated from a player’s perspective. It could be an incredible game mechanic, a character set piece, the confluence of several events or even an environment that I just landed up in.</p>\n\n<p>Then there's the other side of things – the boredom. If I find myself going through the motions in a game with too much monotony, I ask myself the following question: What is missing here? What would make this game so much more fun to play?</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>The Mechanics of Game Design</h2>\n\n<p>On the work front, my days are spent writing mounds of game design documents. This includes things like creating flowcharts, system spreadsheets and related text. All game designers are faced with the same challenges, namely creating the perfect game balance.</p>\n\n<p>Players want to be challenged at every level of the game, but they also want fairness. In other words there must be a skill-based component which allows players to defeat real opponents or artificial intelligence opponents. For me, and other game designers, game balance is the make or break factor. You cannot begin to imagine how much time, effort and expense goes towards this very component. It is an ongoing process that potentially lasts as long as the game itself.</p>\n\n<p>If you're wondering what types of skills are needed to be a great game designer, you're in luck! Good candidates have an incredible command of the English language in both written and spoken formats. Highly educated folks are always in demand and it helps to have terrific maths abilities. Things like logic, analytics, an in-depth knowledge of the gaming industry and related products certainly helps. Of course, you have to enjoy what you do because that translates into riveting gaming entertainment.</p>\n\n<h2>The Pressure Cooker</h2>\n\n<p>It may appear to be all fun and games, but there is a very serious side to game design. The actual creation of a game requires the entire team to cooperate. But at the end of the day it's the game designers that create an incredible game experience. You may be surprised to learn how many different departments comprise a game studio, with <a href=\"//plarium.com/en/behind-the-scenes/social-gaming-and-sound/\">sound</a>, development, art, animation and GUI units all working synergistically to perfect the final product.</p>\n\n<p>But guess who they all look up to for direction - the Game Design team. For this reason, the Game Design team must have a clear understanding of the game vision.</p>\n\n<p>At the end of the day, being a game designer is a great career choice. It is rewarding, exciting and challenging. If you're interested in making a career out of Game Design, I would have no hesitation in recommending it to you. Thanks to the power of incredible game development software, free 3-D animation and YouTube, anyone can learn about Game Design from the comforts of home.</p>\n\n<p>Once you perfect your skills, you'll be in a great position to get a job in the gaming industry. If you’re little stuck about where to begin, why not consider Plarium. It's a fantastic independent studio which really encourages and fosters collaboration and creative thinking. Plarium is continually pushing the boundaries – that’s precisely the type of environment you want to work in.</p>\n\n<p>Close your eyes for a moment and let your imagination conjure up the most fantastic and exciting game environment. Now imagine working towards creating that very Game Design and bringing it to life right before your very eyes. That's what makes this vocation so thrilling.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>","date":"12/15/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/rise-of-samer.png"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10857"}},{"links":{"link":"/en/blog/making-of-warrior/"},"strings":{"title":"The Making of the Fantasy Warrior","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"60000","description":"<p>Plarium Games’s acclaimed concept artist, Valentin Demchenko, brings the Fantasy Warrior to life with dazzling realism. Watch how every fascinating detail is expertly crafted onto the body armor and physique, ultimately giving rise to an iconic warrior known in the <a href=\"//plarium.com/en/strategy-games/nords-heroes-of-the-north/\">MMORPG games</a> world as Fantasy Warrior. </p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<p>The background musical score selected for this concept video is from Man of La Mancha by Richard Hayman Symphony Orchestra. Demchenko’s prowess is evident as he paints layer upon layer of rich color, intricate detail and vibrant textures onto the character. Such is his artistic prowess that the Fantasy Warrior comes to life right before your eyes.</p>\n\n<p>No detail is neglected; every single brush stroke is deliberate, and simply perfect. In just 8 minutes 37 seconds, a masterpiece is unveiled… </p>\n\n<p><iframe frameborder=\"0\" height=\"360\" src=\"https://www.youtube.com/embed/O9U0eKDMsKM?rel=0&controls=0&showinfo=0\" width=\"640\"></iframe></p>\n","date":"12/2/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/the-hottest-trends-in-social-gaming.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10800"}},{"links":{"link":"/en/blog/pr-exposure/"},"strings":{"title":"5 Tips to Spark PR Exposure for Your Game Launch","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"60000","description":"<h3>by Mobile PR specialist, Oren Todoros, Plarium</h3>\n\n<h2>The Story:</h2>\n\n<p>What is the story behind your game? Knowing the answer to this question will allow you to tell your users how and why you made this game (and not another one). This will make your users feel more engaged and will encourage loyalty – both towards the game and brand.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<p><br />\no   <strong>Know your Audience:</strong> Getting to know your audience will bring you one step closer to writing and publishing content that will actually interest them. Learning who visits the website, what interests them and how long they tend to linger on a specific page will help you get your message through clearly.</p>\n\n<p><br />\no   <strong>Focus on the Plus:</strong> Keep the focus on your game and why people should start playing it. Speak about the plusses such as the enticing high performance graphics or the ever-growing online community will keep the spotlight on yourself and avoid slating your competitors which only makes you look weak.</p>\n\n<p><br />\no  <strong> Think Long Term: </strong>Building long term relationships with websites and journalists is a must. Social networking can only help contribute to building your brand and spreading the word about new features. Learn which websites cover which games and which journalists write for which market and device. While some journalists focus <a href=\"//plarium.com/en/strategy-games/\" title=\"Click to play Plarium's MMO games!\">on MMO games</a>, some might only focus on Android devices and not iOS.</p>\n\n<p><br />\no   <strong>Timing is Vital:</strong> Give journalists early access to new games, additional features, special events and anything else you're going public with. Don't wait until the game has reached the App Store to start building hype.</p>\n\n<p style=\"text-align:center\"><iframe frameborder=\"0\" height=\"315\" src=\"https://www.youtube.com/embed/mAqYmcMjsNQ\" width=\"560\"></iframe></p>\n","date":"7/14/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/05/category-bts-bg.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"549"}},{"links":{"link":"/en/blog/localization-challenges-part-2/"},"strings":{"title":"Localization and Gaming Challenges – Part 2","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"300000","description":"<h2>#3 Great Localization Content in Double-Quick Time</h2>\n\n<p>Localization of content can be an arduous task. Time is of the essence, and no game developer will push back the rollout of the game for the purposes of localization. Often, there is hardly enough time to translate the content, proofread it and test it once. 4-day localization and quality assurance in a 7 day production cycle is unrealistic. Ideally only one iteration of the content would be sufficient – but it never works like that – social gaming content changes all the time and needs to be updated regularly.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>How We Do It</h2>\n\n<p>Initially we received localization prior to final quality assurance, but this stopped working for us when our final source texts came in just hours prior to the game's release. Therefore, we brought in localizers earlier, and provided them with the info they needed to produce copy in 2 languages at the same time – Russian and English. This gave us the time we needed for proofreading as well as quality assurance.</p>\n\n<h2>Advice:</h2>\n\n<p>Bring in localization ASAP! When you’re translating the strings, translators will have a better picture of what needs to be done when you can supplement the tasks with things like feature descriptions and concept art.</p>\n\n<p>The web is peppered with examples of localization fails; there are even websites that highlight them. Remember that what sounds great in one language can be offensive or completely out of place in another language. Sometimes this is obvious, sometimes less so; you will know when your audience takes to it or not!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>How We Do It:</h2>\n\n<p>With our new projects, we know that we have a global audience. There are always tweaks that need to be made, and we work alongside our translators to maintain flexibility in our adaptations of content for individual markets. In <a href=\"http://www.google.com/url?q=http%3A%2F%2Fplarium.com%2Fen%2Fgames%2Ftotal-domination%2F&sa=D&sntz=1&usg=AFQjCNHWb-FvIWLzDd7MGhCruNotwl7hSQ\">Total Domination</a>, Independence Day in the US would go down well in the English version on July 4th, while we may make it General Winter's birthday in the Russian variant.</p>\n\n<h2>Advice:</h2>\n\n<p>Understand the culture, history and nuances of the country you're targeting. Translators are a great resource and should have carte blanche to operate as part of the localization process. Humor is central to translations and who better than a local to keep your audience of gamers in good spirits. Limit the volume of graphic content since it's always difficult to do.</p>\n\n<h2>#5 Great Voiceovers</h2>\n\n<p>In games with lots of dialogue with well-written characters, voiceovers are a great idea. A fully localized voiceover is especially beneficial. Be prepared for the time intensive nature of researching, tweaking and planning the voiceover process. Work with your sound engineer and creative director, and if you decide to have voiceovers on a social/mobile game, you've got to do it in all languages!</p>\n\n<h2>How We Do It:</h2>\n\n<p>We have voiceovers for all of our languages in every game. It can become tedious with all the updates and recording sessions. Fortunately, our translators are often scriptwriters and they help us. Since we can't always have all the characters in the same room at the same time doing work, we work remotely. We may use multiple studios with voice actors and sound engineers, and our translators/director using Skype chat. We once completed a studio session with participants across 4 time zones.</p>\n\n<h2>Advice:</h2>\n\n<p>Professional work and nothing less will suffice. If you put in several weeks’ worth of scripting, you’ll want to be sure that the voiceover is not a hash job. A single language voiceover process is much the same as multilingual voice-overs; the only difference being that more scripts are required. These processes should run simultaneously across multiple languages, to cut down on wasted time.</p>\n\n<h2>#6 QA and more QA</h2>\n\n<p>Localization begins with an excellent team of proofreaders and translators. At most, 3 different people should proofread the texts. Native speaking beta testers and QA engineers are absolutely essential, but there is more work to be done. Localization can go awry in many ways. Most mistakes are trivial, sometimes remaining dormant for all weeks or months until a player stumbles upon them and reads the game guide again.</p>\n\n<h2>How We Do It:</h2>\n\n<p>The story we like to reference is the Research Lab update of 2012. We launched a new feature in Total Domination – without any localization – on Facebook. Russian was the only available language. We couldn't roll back the game to a live version and patching in missing languages required several hours’ worth of work. The situation got very hairy, very quickly!</p>\n\n<p>Our community of social gamers were frantically trying to deliver their own translations first.<br />\nOur engaged player base showed that they could adapt to the situation, but it resulted in us creating an additional level of eyeball checking. While mistakes arise at the most inopportune times, attention to detail is imperative. A great idea is to create a blog of shame and publicize it. Fortunately, this has never happened since.</p>\n\n<h2>Advice:</h2>\n\n<p>While automated testing is great, there is no substitute for human quality assurance and cross-checking. Localization needs the human touch. Problems may slip through from time to time, and several localizers standing by can help you to correct these issues. Extensive community management and a high degree of user support are great accoutrements in minimizing the negatives that may arise.</p>\n\n<h2>A Work In Progress</h2>\n\n<p>We have listed 6 challenges that you are likely to face in game localization. There may be others that you come across. Revisions and adjustments of your processes and time considerations are necessary. We work with the rules and standards in the industry and devise a style to localize every product. Localization should be conducted during the process as part of the process, not at the end. </p>\n\n<p>Believe it or not, localization actually gets a new life once the game is released!</p>\n\n<p><a href=\"//plarium.com/en/strategy-games/\">Join and Play NOW!</a></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"5/17/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/localization-challenges.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"275"}}],"listArticles":[{"links":{"link":"/en/blog/navi-partnership/"},"strings":{"title":"When Your Hometown Heroes Become Your Teammates: RAID: Shadow Legends Partners with Natus Vincere"},"images":{"preview":{"href":"https://cdn01.x-plarium.com/browser/content/company/Blog/Articles/2021/january/partnership/navi.jpg"}},"template_options":{"compositeId":"13356"}},{"links":{"link":"/en/blog/game-vs-meta-game/"},"strings":{"title":"Game vs Meta-game: What Makes You Keep 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{"layout":{"id":0,"type":"layout-common"},"globals":{"servers":[{"links":{"inviteLink":"https://plarium.com/ru/igri-strategii/nordy-geroi-severa/","link":"/ru/game/nords-heroes-of-the-north/play/?cluster=1&network=14"},"strings":{"game_title":"Норды: Герои 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Click \"Download\" and continue playing!","flashAlertModalButtonLabel":"Download"},"images":{"appleStoreLogo":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/buttons/App_Store_Badge_EN.svg","sizes":[]},"googlePlayLogo":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/buttons/google-play-badge-en.svg","sizes":[]},"flashAlertModalLogo":{"href":"//cdn01.x-plarium.com/browser/content/plarium-play/favicon/android-chrome-256x256.png","sizes":[]}},"template_options":{},"repeaters":{},"components":{}}},{"name":"widget-logged-out-window-v3","type":"widget-logged-out-window-v3","model":{"links":{"buttonLink":"/"},"strings":{"titleHtml":"You have been logged out","textHtml":"Refresh to log back in and continue, or hit the button below to return to the Home page.","buttonLabel":"Home"},"images":{"background":{"sizes":[]}},"template_options":{},"repeaters":{},"components":{}}}],"children":[{"id":478,"widgets":[{"name":"widget-blog-category","type":"widget-blog-category","model":{"links":{},"strings":{"defaultAuthor":"PLARIUM STAFF","loading":"Loading...","more":"Load More","readMore":"Read more","read":"read","currentCategory":"58"},"images":{"defaultAuthorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{},"repeaters":{"articles":[{"links":{"link":"/en/blog/talking-to-the-developers-behind-raid-on-pc/"},"strings":{"title":"Talking to the Developers Behind Raid: Shadow Legends PC and Mobile Game","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"300000","description":"<p>While all of our games offer action and excitement, we are especially proud of Raid: Shadow Legends. It has captured the imagination of so many since it was launched, and a huge number of you have answered the call to help the realm of Teleria escape the evil clutches of the Dark Lord Siroth.</p>\n\n<p>One of our favorite things about creating games is engaging with players and getting their feedback on the improvements they’d like to see. We want to talk about some of the suggestions we’ve received, and what we’re doing with these ideas.</p>\n<a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a>\n\n<h2>What are the Changes for Dungeons?</h2>\n\n<p>Dungeons are some of the most demanding challenges players face in <a href=\"https://plarium.com/en/download-games/raid-shadow-legends/\">Raid</a>, and there are high hopes for Dungeon features.</p>\n\n<p>A while ago, we added the ability to see specific artifacts and potions you can get on a particular stage, as well as how powerful those artifacts can be. We also introduced a potion crafting system, allowing players to use lower-level potions they might collect to create the higher-level potions they need.</p>\n\n<p><img alt=\"Raid on PC dev team\" src=\"//cdn01.x-plarium.com/browser/content/blog/images/2019/week49/raid-dev-team.jpg\" style=\"width: 800px; height: 535px;\" /></p>\n\n<p>Further, players wanted to easily see which skills a Boss has. While they can actually find that information by clicking the icons below the Boss’ health bar while in battle, we’re also discussing making it possible to read that information before they enter combat.</p>\n\n<p>Ultimately, the best source for information about Dungeons will always be the community. We’re producing our own videos describing the stats and strategies of our Bosses, but players in Raid: Shadow Legends know these challenges inside and out. Use our guides, find other players, and if you’ve got a clever technique for overcoming a Boss, try making a video of your own!</p>\n\n<h2>Can Players Connect with Friends?</h2>\n\n<p>While Clans are a fun and useful way for friends to help each other out in Raid, it’s currently the only way players can aid one another and form lasting connections. There are a lot of voices out there hoping for friend features that allow players to associate more casually. We’re excited to hear so many of our players are looking to build their Raid community, and we’ve been hard at work to build a new friends system.</p>\n\n<p>The friends feature is still early in development, and what exactly players are going to be able to do with their friends hasn’t yet been fully decided. While we definitely want to support friends helping each other, some of the suggestions - like borrowing Champions - aren’t really feasible. We’ll let you know how these features develop!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<p>At the same time, players have also mentioned their interest in uploading custom player avatars. While we don’t want to rule out greater avatar customization options, there are no plans to allow players to directly upload images from their computers. Systems like that are extremely open to abuse, and so must be moderated. Making that system and trying to moderate its use takes up resources that could be spent improving other aspects of the game.</p>\n\n<h2>Will there be New Champions?</h2>\n\n<p>Champions are the bread and butter of Raid, and it’s no great surprise that we’ve received a staggering number of suggestions and questions about our plans for them in the past year.</p>\n\n<p>Some of those suggestions were put into place very quickly. As the stable of Champions increased from 250 to over 300, the maximum size of the Champion Vault also expanded. In addition, numerous small UI changes have been made to the Tavern to make it more accessible and enjoyable to use.</p>\n\n<p>Other UI suggestions like sorting systems in the Tavern and access to Vaulted Champions in the Team Select screen have been incorporated as well. Further, there are plans in the work for sorting Champions during Team Select so that you can find the right Champion for the task.</p>\n\n<p>There have also been requests for a “training mode,” or some kind of simulator for testing out Champions. While that sounds nice in theory, we concluded that it would either be too weak to be useful to the players or too powerful, disrupting the balance of the Arena. There are no further plans to pursue it at present, but if that changes we’ll be sure to let everyone know.</p>\n\n<h2>What is planned for Factions?</h2>\n\n<p>The Raid community has been quietly buzzing about Factions for quite a while now, and we did our best to please them with our new feature: Faction Wars! The much-requested Faction-specific Dungeons were introduced to our community just a few months ago.</p>\n\n<p><img alt=\"Raid on Plarium Play PC and Mac\" src=\"//cdn01.x-plarium.com/browser/content/blog/images/2019/week49/raid-game-designers-team.jpg \" style=\"width: 800px; height: 535px;\" /></p>\n\n<p>This feature addressed most of the suggestions and requests we’ve received on the subject. It’s still being fine-tuned to improve the balance and quality, but it’s been a big hit in the community. Other requests - like Faction-specific Auras, or other bonuses tied to specific Factions - are being considered and might still be launched in the months ahead!</p>\n\n<h2>What is Next for The Arena?</h2>\n\n<p>The PvP Arena has also seen its share of suggestions and requests. Some of them we were able to implement, but others we’ve had to abandon. While many players were eager for more tiers of PvP recognition, many more were looking for delicious opportunities for revenge.</p>\n\n<p>To respond to these requests, we recently introduced Platinum Tier: an elite PvP tier that only 300 players can occupy. As for revenge, while we were able to give players more information about the teams that attacked them, an oft-requested feature to strike at an attacker through a single button was determined to be impossible. Getting that information would actually take up a large amount of system resources, and was deemed impractical. Unless we can find a way to optimize the feature, it unfortunately won’t be coming to Raid any time soon.</p>\n\n<h2>Improving Your Experience</h2>\n\n<p>As we move forward, we want to invite you to continue sharing all your cool ideas and suggestions. We are delighted with everything that Raid: Shadow Legends has achieved so far, but we’re hardly resting on our laurels. We at Plarium are committed to making Raid the best game it can be, so keep an eye out for more updates on our plans for the future!</p>\n\n<p><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n\n<p>Also, check out our <a href=\"https://plarium.com/en/download-games/\">PC games</a> on Plarium Play!</p>\n","date":"12/10/2019"},"images":{"preview":{"href":"https://cdn01.x-plarium.com/browser/content/blog/images/2019/week49/raid-developers.jpg "},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"13325"}},{"links":{"link":"/en/blog/that-feeling-when/"},"strings":{"title":"Behind the scenes of Throne: Kingdom at War - “That Feeling When”","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"360000","description":"<p>Plarium recently launched a new marketing campaign for <a href=\"https://plarium.com/en/mobile-games/throne-kingdom-at-war/\">Throne: Kingdom at War</a> - its latest Massive Multiplayer Online Strategy game on mobile. The campaign, titled “That Feeling When”, stars four of the world’s leading athletes from various sports: Hockey player Alexander Ovechkin, MMA fighter Anderson “The Spider” Silva, soccer player Fernando Torres, and basketball player Tony Parker. These four superstars donned medieval armor and posed for a series of photo shoots with one goal in mind - to personify “that feeling when” you win. I’d say they nailed it.</p>\n\n<p style=\"text-align: center;\"><iframe allowfullscreen=\"\" frameborder=\"0\" height=\"480\" src=\"https://www.youtube.com/embed/DIXU1ZehpWU\" width=\"853\"></iframe></p>\n\n<p>Throne: Kingdom at War is the newest game from the makers of the hit mobile title Vikings: War of Clans. Where Vikings took players to the beautiful and savage Northern Kingdoms to take the role of powerful Viking Jarls, Throne casts them as city builders and warlords in an alternative take on one of mankind's darkest eras. It’s a complex and demanding game, and victory depends on constant improvement and meticulous planning. In order to get ahead and achieve victory, players must also cooperate in teams or “Orders\". Your fellow players watch your back, help you out, and coordinate with you on military actions against in-game rivals. Alliances are formed and friendships betrayed as every Lord fights to be the one true ruler the Kingdom, using both steel and strategy.</p>\n\n<p>As a deep multiplayer strategy game, Throne: Kingdom at War emphasizes strategic thinking, as well as teamwork and leadership skills. Since these are actually integral parts of being a successful athlete, \"That Feeling When\" campaign seems like the perfect fit, in both its concept and the amazing athletes chosen to represent it. To celebrate the release of the new campaign, we decided to give you peek behind the scenes at the ideas, experiences, insights and challenges we and the athletes had during production.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Tony Parker\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.53.23.png\" style=\"width: 800px; height: 414px;\" title=\"Tony Parker\" /></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>The Idea Behind the “That Feeling When” Campaign</h2>\n\n<p>The main idea behind the “That Feeling When” campaign is to tie the emotions an athlete might have out on the field or in the ring, to the feelings Throne: Kingdom at War players experience while they’re playing the game. In other words, we wanted to show how both gamers and athletes share the same basic experiences while playing. Our game is highly competitive and requires plenty of dedication to be among the best there are, and we think that these are exactly the qualities Silva, Torres, Ovechkin and Parker represent. Emphasizing these aspects of Throne helped us bring out the defining features of our new game.</p>\n\n<p>So once this connection was established, we came up with the idea of using the popular internet meme - That Feeling When - as the means of conveying that connection. The phrase itself is both catchy and familiar, and therefore resonates with a large crowd. Beyond the obvious potential of “going viral” when using a well-known meme, or generating what we call “word of mouth”, we also believe that this combination between internet culture and sports culture is the perfect embodiment of our audience.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Throne: Kingdom at War Athletes Campaign\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.52.35.png\" style=\"width: 800px; height: 415px;\" /></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>Athletes in a Medieval Strategy Game?</h2>\n\n<p><a href=\"https://plarium.com/en/strategy-games/\">Strategy games</a> are a similar activity to sports, in a way. It can give you the same feelings of teamwork and accomplishment. If you watch the Behind-the-scenes video we just released, you can hear the great Fernando Torres speak of how important teamwork and dedication are when it comes to soccer. The same goes for strategy games, and Throne in particular.</p>\n\n<p>To answer another aspect of the question - we choose these four particular athletes because they are some of the best in their respective sports, but also because they come from different countries and yet are known internationally. That way we can represent many different people and nations, and create something truly global and unique.</p>\n\n<p>We also know just how passionate gamers and sports fans can be, so it was really important for us to find the right people for this campaign. In the end, we made excellent choices. It was important for us to show fans that we respect our game as well as Parker, Ovechkin, Silva and Torres. It’s beyond just having celebrities as the face of the game - it’s about what they stand for.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Fernando Torres\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.51.46.png\" style=\"width: 800px; height: 417px;\" title=\"Fernando Torres\" /></p>\n\n<h2>Working With Amazing Athletes</h2>\n\n<p>Working with such dedicated people was a lot of fun. All of them were professional and committed to the campaign as they are to everything they do. It was pretty inspiring. It was also pretty obvious they were having fun with the medieval weapons and armor. It’s easy to see they enjoy what they do, and they brought that passion to the set.</p>\n\n<p>Tony Parker particularly involved, and he kept trying on different parts of the armor and coming up with all sorts of new ideas that were both funny and helpful. It made everyone a little more comfortable to suggest their own ideas. He later admitted that he is really into strategy games, so it was very exciting for him to be a part of one.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Alexander Ovechkin\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.51.11.png\" style=\"width: 800px; height: 405px;\" title=\"Alexander Ovechkin\" /></p>\n\n<h2>The Importance of a Brief</h2>\n\n<p>Each photo shoot was done in a different location, by a total of three different photographers, so we had to make sure they all followed the same theme. Each photo needed to look like it belong with the other, so having different people take them could have been an issue.</p>\n\n<p>Luckily, this was anticipated, and we worked hard to create a really detailed creative brief - a distilled document of all the ideas, instructions and goals for the campaign. The brief was only sent out once we were absolutely sure there was no way anyone could interrupt it in any other way than the one we intended. Basically, if you’re going to run such a global campaign, with many moving parts, it’s important to have a coherent idea that can be easily explained to others.</p>\n\n<p style=\"text-align: center;\"><img alt=\"In Action\" src=\"https://cdn01.x-plarium.com/browser/content/blog/images/2017/week_1/ScreenShot2016-12-26at16.52.03.png\" style=\"width: 800px; height: 415px;\" title=\"In Action\" /></p>\n\n<h2>The Challenges We Faced</h2>\n\n<p>Since all four of our stars were from different countries, we had to travel between Saint Petersburg, LA, Madrid and Paris with all of our gear and props. Just imagine going through airport security with a suitcase full of medieval armor. It was… exciting to say the least.</p>\n\n<p>Once we were on location, we did encounter a few problems with the props themselves. They kept falling off, partly because the athletes moved quite a bit, but also because the armor pieces were not designed to be worn on their own, but as a part of a full set of armor. And you have to understand - these were actual pieces of armor, made from steel. They were heavy. At one point, Ovechkin was wearing a helmet that weighed around 4.5 pounds. He made it look easy, but we knew it was tough to wear it while still looking comfortable and natural in the pictures. He pulled it off, though.</p>\n\n<p>To hear what Torres, Parker, Ovechkin and Silva have to say about the “That Feeling When” campaign, strategy games, teamwork and mobile phones, watch the behind-the-scenes video at the top of the page.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"1/10/2017"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2015/05/SF_950x300_Behind_The_Scenes.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"12789"}},{"links":{"link":"/en/blog/graphics/"},"strings":{"title":"Creating Game Settings with top-notch Graphics","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"600000","description":"<p style=\"text-align:center\"><img alt=\"Image from Pirates: Tides of Fortune\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings1.jpg\" style=\"height:450px; width:800px\" title=\"Image from Pirates: Tides of Fortune\" /></p>\n\n<p>From the outset, we have talked about the importance of graphics in gaming. What we are about to demonstrate in this article has less to do with the quality of in-game graphics, and more to do with the impact graphics have on player psychology.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>Using Color Scale & Lighting to Set the Stage</h2>\n\n<p>In cinema, filters and color scale are widely used to identify the tone and genre of a film – they give it an individual identity.</p>\n\n<p style=\"text-align:center\"><img alt=\"Colors from popular TV-Shows\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings2.jpg\" style=\"height:600px; width:590px\" title=\"Colors from popular TV-Shows\" /></p>\n\n<p>In the gaming world, this very color scale is what sets the tone for the action to follow. It deeply impacts the way we react to the game and resonates with our innermost emotions. The color scale is wholly dependent on the setting we are trying to create, in addition to the genre of the game and the storyline.</p>\n\n<p>Color and emotions are intertwined, as is evident with how specific themes use color to strike a chord with the way we respond to the game. Consider for a moment the impact that certain color configurations have on our moods. Red evokes a feeling of angst, dread and tension – much the same as deep color variations of orange. The horror genre is peppered with these types of colors. Monsters, goblins, demons, and all sorts of other abominations often take on an eerie and unnerving glow in deep oranges and reds.</p>\n\n<p style=\"text-align:center\"><img alt=\"Variations of red\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings3.jpg\" style=\"height:450px; width:800px\" title=\"Variations of red\" /></p>\n\n<p style=\"text-align:center\"><img alt=\"Monsters\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings4.jpg\" style=\"height:450px; width:800px\" title=\"Monsters\" /></p>\n\n<p style=\"text-align:center\"><img alt=\"The color schemes depends on the setting\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings5.jpg\" style=\"height:450px; width:800px\" title=\"The color schemes depends on the setting\" /></p>\n\n<p>Yellow is a particularly interesting color in the gaming world, and is often indicative of foulness, infection and sickness. Consider the game Pathologic, which makes widespread use of the color yellow throughout its gritty scenes.</p>\n\n<p style=\"text-align:center\"><img alt=\"Yellow can indicate foulness, infection and sickness\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings6.jpg\" style=\"height:450px; width:800px\" title=\"Yellow can indicate foulness, infection and sickness\" /></p>\n\n<p>Now, draw your attention to different shades of blue and how they affect your mood. Cloudy, murky, dusky blues are also unnerving. They instill a feeling of dread and foreboding, and are often used in thrillers. Your sphere of vision is limited when these shades are used, and the thought of the unknown lurking in the background is most unnerving.</p>\n\n<p><img alt=\"Blue: Dread and foreboding\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings7.jpg\" style=\"height:450px; width:800px\" title=\"Blue: Dread and foreboding\" /></p>\n\n<p><img alt=\"The colors instantly affects our mood\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings8.jpg\" style=\"height:450px; width:800px\" title=\"The colors instantly affects our mood\" /></p>\n\n<p>Throughout the evolution of films and games, our minds have associated certain graphics and colors with the stereotypes we have listed above. This has allowed game developers and filmmakers to set the mood by using graphics to maximum effect. The perfect setting can be created by blending the right colors together to create the ultimate gaming experience.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<p>Here at Plarium, our <a href=\"//plarium.com/en/strategy-games/\">strategy-based games</a> have been put through rigorous testing to consider player perception and settings. Consider one of our most popular MMORPG games – <a href=\"//plarium.com/en/strategy-games/total-domination/\">Total Domination</a>. This post-apocalyptic action thriller, reminiscent of Fallout, also has elements of science fiction throughout. The barren wasteland is brought to life in dismal shades of brown and orange. This creates a feeling of barrenness, desolation and ruin. Alongside that, Total Domination juxtaposes high-tech firepower, machinery and equipment into the game in order to strike the perfect balance.</p>\n\n<p><img alt=\"The wasteland of Total Domination\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings9.jpg\" style=\"height:520px; width:800px\" title=\"The wasteland of Total Domination\" /></p>\n\n<h2>Introducing Interface Style</h2>\n\n<p>Interface creation in modern times has tended from the highly complex to the comparatively simple. This is easily seen in the way in which games are developed today.</p>\n\n<p><img alt=\"Plariums Interface Creation\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings10.jpg\" style=\"height:450px; width:800px\" title=\"Plariums Interface Creation\" /></p>\n\n<p><img alt=\"Developing characters\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings11.jpg\" style=\"height:472px; width:800px\" title=\"Developing characters\" /></p>\n\n<p><img alt=\"A monster is born\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings12.jpg\" style=\"height:450px; width:800px\" title=\"A monster is born\" /></p>\n\n<p>When you're playing mobile games or social games, you will frequently be interacting with the user interface. If the UI fails to captivate your attention, it has failed in its primary purpose. Player retention is at the heart of all social and mobile games. The goal is always intricate detail when designing an immersive gaming interface. A careful balance has to be struck between pop-up windows and the continuity of flow.</p>\n\n<p>Game designers are constantly juggling myriad elements to try and keep players entertained, engaged and wanting more. Each of the in-game elements must serve a specific purpose while retaining the loyalty of players, challenging players at every opportunity, and creating a sense of community.</p>\n\n<p>The manner in which pop-up windows are showcased will allow game creators to emphasise specific details necessary for players to proceed through the game. The specific designs that are used for these pop-up windows also relay certain messages to players. Sharp corners and the use of blades, swords, axes, and other weapons portray aggression. These types of symbols and designs are ideally suited to battle-ready warrior games.</p>\n\n<p>By contrast rounded features such as circular shapes, swirls, and twirls represent tranquillity, sophistication, elegance and relaxation. These are best suited to fantasy-themed games where elves, gnomes, princes and princesses roam through a fairy-tale kingdom.</p>\n\n<p>The Plarium blockbuster MMO game <a href=\"//plarium.com/en/strategy-games/sparta-war-of-empires/\">Sparta: War of Empires</a> utilizes design elements indicative of that period in history. These include flags, helmets, shields, swords, columns, and Greek letters.</p>\n\n<p><img alt=\"Sparta: War of Empires\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings13.jpg\" style=\"height:472px; width:800px\" title=\"Sparta: War of Empires\" /></p>\n\n<p>Certain player expectations are inherent in a typical color scale. For example Red signifies no and Green signifies yes. Other in-game possibilities are also represented by Red and Green such as defeat and victory, rejection or acceptance.</p>\n\n<p><img alt=\"Red signifies no and Green signifies yes\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings14.jpg\" style=\"height:510px; width:800px\" title=\"Red signifies no and Green signifies yes\" /></p>\n\n<h2>Backgrounds & Locations</h2>\n\n<p>Setting typically refers to the scene of the game in the Western industry. Setting the scene is a vital component of the game as it determines whether or not the player is absorbed into the gaming world. Failure to create the ultimate immersive user interface will result in a mediocre or unappealing setting. Player attitudes and perceptions quickly sour when the backgrounds and locations of games do not meet their expectations.</p>\n\n<p><img alt=\"Backgrounds\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings15.jpg\" style=\"height:450px; width:800px\" title=\"Backgrounds\" /></p>\n\n<p>Location is especially important when you're trying to create a certain feel for the player. Mass Effect players will instantly recognize the location in this picture – the SSV Normandy. The intricate details in the image reveal a level of personalization within the environment, allowing players to identify with the main character. During the 1990s, gaming developers were unable to specify locations by adding interactive elements in the game.</p>\n\n<p>Today, anything is possible in the world of gaming and individualized locations, unique settings and a high degree of immersion are the norm. These elements resonate with players on an emotional level, and provide us with an in-depth perspective on who the main character is.</p>\n\n<p style=\"text-align:center\"><img alt=\"Creating the main character \" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings16.jpg\" style=\"height:450px; width:800px\" /></p>\n\n<p>By designing the background with attention to detail, players are drawn into the world of the characters they are interacting with in the game. The background design boosts the level of realism in the game and makes it that much more engaging to players.</p>\n\n<p style=\"text-align:center\"><img alt=\"The background design boosts the level of realism\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings17.jpg\" style=\"height:450px; width:800px\" title=\"The background design boosts the level of realism\" /></p>\n\n<p>Another aspect of social and mobile games that you will notice is that of marginalization. Simply put, this is the area of the screen that your attention is being drawn to. In Sparta: War of Empires, Plarium’s graphic designers upturned convention by moving away from traditional square concepts by expanding the area of interaction. Take a look at the image below which shows you how we have added curves and rounded features to the streets. The overall appearance of the scene is a 3D interactive milieu where the city is clearly divided up into multiple levels. The Player’s Polis is buttressed on the one side by the mountain and bordered on the other by the sea.</p>\n\n<p style=\"text-align:center\"><img alt=\"Sparta 3D interactive milieu\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings18.jpg\" style=\"height:450px; width:800px\" title=\"Sparta 3D interactive milieu\" /></p>\n\n<p>Another engaging element which we have implemented into our games is that of animated backgrounds. Take a look at our Soldiers Inc. MMO game that adds animation to the scene and creates the impression of ongoing activity within the gaming environment.</p>\n\n<p style=\"text-align:center\"><img alt=\"Soldiers Inc. game setting\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings19.jpg\" style=\"height:450px; width:800px\" /></p>\n\n<p>Look at the structure, style, and color configurations of buildings and tenements in games. These form part of the location aspect of the game and it is this aspect that makes for an authentic setting. One such game – The Walking Dead –by TellTale Games is reflective of such rationale.</p>\n\n<p>The background really sets the scene, and as you make your way through the game, it becomes apparent how the decrepit buildings and the abandoned feel of the place is conducive to the actual game. As the characters’ moods darken, the background takes on a similar ominous undertone and supports the devolving mood of the game.</p>\n\n<p>On the flipside, locations that do not appear to gel with the setting of the game as part of the broader gaming universe are also there for a reason. These types of environments are incorporated for the purposes of plot twists and surprise elements in the game.</p>\n\n<p style=\"text-align:center\"><img alt=\"The Walking Dead\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings20.jpg\" style=\"height:450px; width:800px\" title=\"The Walking Dead\" /></p>\n\n<p>Take a look at the in-game background details below. You will notice that there appears to be a violation of the basic laws of physics. When this is done intentionally, it is done for satirical purposes. It would be foolhardy to violate the laws of physics for no apparent reason.</p>\n\n<p style=\"text-align:center\"><img alt=\"Violation of the basic laws of physics for satirical purposes\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings21.jpg\" style=\"height:450px; width:800px\" title=\"Violation of the basic laws of physics for satirical purposes\" /></p>\n\n<p>This brings us to another important component of setting the scene: authenticity. The degree to which game developers seek to create a genuine environment is an integral component of the overall setting. In the case of Sparta: War of Empires, the Hellenic sculptures, columns and statues are white – not painted like they were at the time they were made. Players identify with the white marble structures visible in the game, and would probably frown upon painted sculptures and statues that really existed at that time.</p>\n\n<p style=\"text-align:center\"><img alt=\"Authenticity is an important factor for success\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings22.jpg\" style=\"height:450px; width:800px\" title=\"Authenticity is an important factor for success\" /></p>\n\n<p style=\"text-align:center\"><img alt=\"From image to sketch\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings23.jpg\" style=\"height:450px; width:800px\" title=\"From image to sketch\" /></p>\n\n<p>A character's appearance is the best possible way to arouse certain emotions in a player. A character who displays fear, dread or tension will instill certain emotions within players to make them want to help and assuage that character. The player projects an image of himself/herself onto the antagonist or protagonist in the game. We then act on our emotions accordingly. One of the ways that games try to shape our emotions, and therefore our actions is by way of banner advertisements. A damsel in distress is the perfect example of a game seeking a knight in shining armor!</p>\n\n<p style=\"text-align:center\"><img alt=\"A character's appearance is the best possible way to arouse emotions\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings24.jpg\" style=\"height:600px; width:800px\" title=\"A character's appearance is the best possible way to arouse emotions\" /></p>\n\n<p>The importance of text cannot be understated: Text helps to understand in-game assets such as defenses and weapons. In this vein, rigorous testing, development and matching needs to come into play to ensure that there is synergy between what the character is wearing and using and functionality issues. It should also gel with the overarching ideas in the game.</p>\n\n<p style=\"text-align:center\"><img alt=\"The importance of text cannot be understated\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings25.jpg\" style=\"height:500px; width:800px\" title=\"The importance of text cannot be understated\" /></p>\n\n<p>Throughout the development of locations, settings and environments, game developers can never take their fingers off the pulse of the target audience. A great example of catering to a specific audience is World of Tanks. This game has at its core an older generation of males who have a deep appreciation and interest in history. Authenticity and attention to detail are absolute requirements and historians may be required to add invaluable input.</p>\n\n<p>The strategy-based MMO game by Plarium – <a href=\"//plarium.com/en/strategy-games/soldiers-inc/\">Soldiers Inc</a>. has been translated into seven languages. What is interesting about this game is that the combat weapons of each specific country are accurate. This sci-fi game takes place at a future time, in a fictional country, but players from real countries can identify with the weapons capabilities available in their home countries.</p>\n\n<p style=\"text-align:center\"><img alt=\"Soldiers Inc. - Translated to 7 languages\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings26.jpg\" style=\"height:450px; width:800px\" title=\"Soldiers Inc. - Translated to 7 languages\" /></p>\n\n<p>When a player first starts playing a game, in-depth analysis is not a priority. Rather, the player focuses on the combat system and the mechanics of the game. As the player advances through the game, context becomes important. All sorts of exploratory research, understanding and analysis then takes place. Players will seek out elements hidden within the graphics, tips, puzzles, etc. Within the game, a character's appearance will reflect emotions based on these new findings. This further adds to the level of engagement that players have with the character within the game setting.</p>\n\n<p style=\"text-align:center\"><img alt=\"Gaming - all about interaction\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Using_Graphics_To_Create_Exciting_Game_Settings27.jpg\" style=\"height:450px; width:800px\" title=\"Gaming - all about interaction\" /></p>\n\n<p>Gaming is all about interaction, immersion, and emotional connection. One way that gaming developers do this is by use of graphics. The ideal setting, background, location, and game milieu can be created with top-tier graphics.</p>\n\n<p>Modern-day indie games make use of plot, music, and pictures to draw players into the fold. And the best part is they can do this with a negligible budget. In our next Plarium behind-the-scenes look into gameplay, we will analyze the impact of video effects and audio!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"2/9/2016"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/power-behind-games-at-plarium.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"11040"}},{"links":{"link":"/en/blog/game-trailers/"},"strings":{"title":"A Peek Behind the Scenes of Game Trailers","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"420000","description":"<p>Upcoming releases of video games are heavily dependent on the quality of game trailers, and it stands to reason that they can easily <em>make or break</em> a new game. It's no easy task creating a terrific game trailer, but this is how Plarium Games does it!</p>\n\n<p style=\"text-align: center;\"><iframe frameborder=\"0\" height=\"360\" src=\"https://www.youtube.com/embed/_6LaZjOSlno?rel=0&controls=0&showinfo=0\" width=\"640\"></iframe></p>\n\n<p>In much the same way as movie previews drum up interest in upcoming movie releases, <a href=\"/en/games\">video games</a> trailers are important marketing tools to entice players to discover more about the game. They should provide a window into the game world and also a feel of precisely what the player should expect once they begin playing. In a world with an overwhelming focus on social media connectivity, game trailers should be lots of fun to watch and easily shareable.</p>\n\n<p style=\"text-align:center\"><img alt=\"Plarium Game Trailers\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_1.png\" style=\"height:438px; width:800px\" title=\"Plarium Game Trailers\" /></p>\n\n<p>We put <em>a lot </em>of emphasis into game trailers here at Plarium. The good news is that they work exceptionally well for <a href=\"/en/games/genre/strategy-games/\">strategy games</a> across a wide range of social networks, <a href=\"/en/games/platform/mobile-games/\">mobile platforms</a> and <a href=\"/en/games/platform/browser-games/\">browsers</a>. Get ready for our in-depth expose into how our talented Visual FX team went about creating the <a href=\"/en/game/total-domination/\">Total Domination</a> Trailer, and all of the lessons that we've managed to learn during the process.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>Getting the Ball Rolling</h2>\n\n<p>With Total Domination, one of the primary challenges we were met with when attempting to create a cinematic game trailer was the lack of human resources. When we got started, we really didn't have a dedicated cinematic team, so it was necessary for us to put one together. We were in need of more VFX artists, animators and 3D artists.</p>\n\n<p>Fortunately, we actually had a VFX artist from the get go, and several of our team members were recruited internally directly from our Art Department. As for the rest, we outsourced them, including music and sound – since we had no internal resources for these recruitments.</p>\n\n<p style=\"text-align:center\"><img alt=\"Vyacheslav Lisovsky\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_2.jpg\" style=\"height:250px; width:375px\" title=\"Vyacheslav Lisovsky\" /></p>\n\n<p>As soon as everything was in place, the team began to focus on quality. Even with limited staff, the visual FX team was not prepared to compromise on quality. We simply needed to go toe to toe with the very best of what world-class VFX teams are capable of doing.</p>\n\n<p>The first step in the process is a concept outline. This typically includes the overarching goals of the video, the script and the main concept. These elements are to be put into place to ensure that the same vision is shared. Next up, a rough storyboard, replete with scenes needs to be created. During this stage of proceedings, it's important to define precisely what each shot will encompass. We define shots with animatic sketches – these are the underdeveloped fragments that mark each of the shots. </p>\n\n<h3>Drafting a Game Trailer</h3>\n\n<p>Remember that the actual animatic is still a long ways off, and it can take scores of iterations, plenty of research into shots and angles, and a highly technical synergistic approach to completing the project.</p>\n\n<p>During this stage of the game, it's really important to stress that creative carte blanche needs to be fostered. Generate lots of ideas during the concept phase, and consider all viable suggestions. Our arts director and producer – Dima Volovikov - rejected outright the idea of opting for a cheaper route. In fact, he went as far as raising the bar even higher in respect of difficult shots.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>Video Game Trailer Tools</h2>\n\n<p>Plarium animated <em>everything </em>in Total Domination, in 3D Max and Maya. Here’s how the pipeline was distributed: most of the animation and the composition was done in Maya; the shading, lighting and VFX were done in 3D Max.  We have a highly talented art department at Plarium and we’ve got plenty of concept artists.</p>\n\n<p>Our VFX team had access to copious amounts of ready-made models and graphic content, making the process that much more efficient. Remember that some of the models we had needed extra work done on them, while others were made exclusively for cinematic purposes – the large robot and the scorpion are cases in point.</p>\n\n<h3>The Challenges of Creating a Game Trailer</h3>\n\n<p>It does get kind of tricky using different software and media. As an example of this, consider Warp animation from Maya & Max and then using rendering for seamless VFXs. Throughout, the production needs to look right, and the slow-mo parts need to be rendered in 96 frames per second for correct composition. The next step involved exporting the time-warping curve to Nuke. Every crucial slow-down data was put into place for Time Warp in Nuke for this cinematic video game trailer.</p>\n\n<p>As for shadows, fragmentation and silhouettes, the Plarium design team used 3D Studio Max for character splitting. For fragmentation, we used the Voronoi algorithm. Naturally, it's important to optimise the geometrics of the characters and the video, and we removed the fine details that didn't change the silhouette of the model. The demolition of the building that you can see in the video was actually made using RBD dynamics – RayFire.</p>\n\n<p style=\"text-align:center\"><img alt=\"RBD dynamics – RayFire\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_3.jpg\" style=\"height:417px; width:800px\" title=\"RBD dynamics – RayFire\" /></p>\n\n<p>In terms of time taken, our Visual FX team required approximately 4 months to produce the Total Domination video – that excludes the 2 months spent putting a top team together. Viewed in perspective, it's important to know that if you're looking for an awesome result, you will have to work with your development teams and your marketing teams and start procuring the assets that are needed at least 30 days ahead of time.</p>\n\n<h2>Final Results and Takeaways</h2>\n\n<p>Hindsight is always 20/20, but as we reflect on what we have done, we know that we should have allocated substantially more resources and time for preproduction. This is especially true when it comes to sketches, concept art and storyboards. If you don't have these types of materials handy – and finalized – there is a great deal of creative confusion that arises within your team. Unity and clarity of creative strategy is important.</p>\n\n<p style=\"text-align:center\"><img alt=\"4 color schemes\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_4.jpg\" style=\"height:510px; width:800px\" title=\"4 color schemes\" /></p>\n\n<p>If we were tasked with creating a new cinematic, we would likely have chosen a unified color scheme. By doing this, we would have saved a tremendous amount of time, since it would have required significantly less modelling work for the final video. In our particular project, we made use of 4 color schemes, and it provided plenty of challenges for us. We have learned however that it is possible to create something equally as impressive, but significantly more manageable in our future projects.</p>\n\n<p>Our learning curve extended well beyond color schemes to sound effects, sound design and scoring. Recall that we only began work on the sound – and the music – at the conclusion of our project. We waited almost until the very end. The result of this was that our project completion date was pushed back further and we ended up losing lots of time with our SFX and music.</p>\n\n<h3>The Devil is in the Details</h3>\n\n<p>In the music and sound department, we worked with phenomenal talents including the renowned <a href=\"/en/blog/jesper-kyd/\">Jesper Kyd</a>. We owe special thanks to Andrew at Wabi Sabi Studios as he created precisely what we are looking for in the SFX arena. Suffice it to say, we could have saved a lot of time and hassle by having everyone on the same page from inception of the project. </p>\n\n<p style=\"text-align:center\"><img alt=\"Total Domination Game Trailer\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Making_A_Game_Trailer_Plarium_5.png\" style=\"height:440px; width:800px\" title=\"Total Domination Game Trailer\" /></p>\n\n<p>Viacheslav Lisovsky (rigging, direction, animation and lead at Plarium Games) had the following to say about the Game Trailer for Total Domination:</p>\n\n<p><em>\"Overall, we're quite happy with the end result of our work, but we're now starting to realize some of the mistakes we made in the process… Going forward, we can speed up the processes, by planning and organizing the pipeline in a far more effective way. That being said, the most important aspect of making a cinematic trailer is the experience that all the team members gained during the process…\"</em></p>\n\n<p>The one takeaway we can provide you with is the following: even if you do everything according to best practice methodology, eventualities will always arise that will test your problem-solving abilities to the max. That's why it's important to always think out of the box!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"1/3/2016"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2015/05/TD_905x301_Behind_The_Scenes.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10923"}},{"links":{"link":"/en/blog/sign-art/"},"strings":{"title":"How to Create Magic Sign Art","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"240000","description":"<p style=\"text-align:center\"><img alt=\"Sergey Samarskiy\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work1.jpg\" style=\"height:433px; width:650px\" title=\"Sergey Samarskiy\" /></p>\n\n<p>Greetings everyone! My name is Sergey Samarskiy and I’d like to talk to you about how I created the ‘Magic Sign’ entry. Get comfortable – this is going to be entertaining and enlightening!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>The Concept</h2>\n\n<p>I was reading the Chronicles of Amber authored by R. Zelazny just before the Mage Tower contest. This fantasy series is a fountain of inspiration for me, notably the Merlin Cycle. I conjured up an image of a mage by utilizing a sign as the source of inspiration and power in my mind’s eye.</p>\n\n<h2>The Quest Begins…</h2>\n\n<p>It doesn't matter whether your project is personal or business-oriented. In either case, you will need to find reliable references as your number one step. For me, I like to work backwards from the vision to the reality. At this point in time I was in the preproduction stage of development. My task was simple: collect as much quality artwork from the Internet as possible.</p>\n\n<p>A well of inspiration for me was the famed illustrator – Michael Komarck. Feel free to take a look at <a href=\"http://komarckart.com/\" target=\"_blank\">his website</a> to see exactly how inspiring a character this fellow really is. Another top-quality reference that I used was the fantasy card game – Magic the Gathering.<br />\nI kept these sources of inspiration in a separate file so that I can preserve all the necessary information. I use Photoshop with these images for easy access and referencing purposes.</p>\n\n<p style=\"text-align:right\"><img alt=\"Inspiration\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work2.jpg\" style=\"height:863px; width:628px\" title=\"Inspiration\" /></p>\n\n<p>This collection of artwork is a great source of inspiration for me to choose the ideas and styles of my new projects.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>Starting with sketches…</h2>\n\n<p>With my artwork in folders, the next step is sketching miniatures. Sketches are a terrific way for me to have a general concept of the character without too much detail. This is still in a raw form, but it serves as a reference point for all the work to follow.</p>\n\n<p style=\"text-align:center\"><img alt=\"Sketching\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work3.jpg\" style=\"height:277px; width:500px\" title=\"Sketching\" /></p>\n\n<p>As you can see, I sketched several miniatures and then selected the one that I like the most. This will be my starting point.</p>\n\n<h2>Picking a Photo …</h2>\n\n<p>With this sketch in hand, the next piece of the puzzle is finding references for the weapons, posture, clothing and style that I am looking for. Regarding posture, I didn't use the Internet for any of my photos searches. I referenced this myself, with the help of many different photos in my inventory.</p>\n\n<p>I like realism in the clothing without too much intricate detail. As my starting point, I used photographs of costumes from the Lord of the Rings, different types of medieval clothing designs and other forms of artwork.</p>\n\n<p style=\"text-align:center\"><img alt=\"Clothing and weapons\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work4.jpg\" style=\"height:918px; width:538px\" title=\"Clothing and weapons\" /></p>\n\n<h2>The Drawing…</h2>\n\n<p>Now that I had all this information at my fingertips, I began working in earnest. While looking at the posture in the photograph, I completed a rough sketch of the image.</p>\n\n<p style=\"text-align:center\"><img alt=\"The Drawing\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work5.jpg\" style=\"height:452px; width:650px\" title=\"The Drawing\" /></p>\n\n<p>Next up, I added plenty of detail as you can see in the costume design – all in black & white.</p>\n\n<p style=\"text-align:center\"><img alt=\"Costume Design\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work6.jpg\" style=\"height:452px; width:650px\" title=\"Costume Design\" /></p>\n\n<p>Painting comes next. My preferred choice is a simple method using layers with Overlay.</p>\n\n<p style=\"text-align:center\"><img alt=\"Now with colors\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work7.jpg\" style=\"height:448px; width:650px\" title=\"Now with colors\" /></p>\n\n<p>Once the right colors have been applied, I can make the necessary corrections and hone in on the details.</p>\n\n<p style=\"text-align:center\"><img alt=\"Final Touches\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work8.jpg\" style=\"height:448px; width:650px\" title=\"Final Touches\" /></p>\n\n<p>This whole process continues until I’m 100% satisfied with the end result.</p>\n\n<h2>The Tower</h2>\n\n<p>Once the mage is done, my next step is to begin work on the tower. In much the same manner as I listed above, it is important to collect as many useful references as possible to get an idea of the end picture. Since I required realism in my image, I opted for an existing structure as my point of reference.</p>\n\n<p style=\"text-align:center\"><img alt=\"Tower Inspiration\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work9.jpg\" style=\"height:720px; width:628px\" title=\"Tower Inspiration\" /></p>\n\n<p>This is where it gets interesting: I modified Durham Cathedral to add a splash of fantasy. It is important to recreate the tower shape, structure and style so that it fits the requirements of the artwork.</p>\n\n<p style=\"text-align:center\"><img alt=\"Adding Fantasy\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work10.jpg\" style=\"height:568px; width:497px\" title=\"Adding Fantasy\" /></p>\n\n<p>I set myself a challenge: complete the tower in one evening. Believe it or not, after 4 hours of non-stop work I was almost there.</p>\n\n<p style=\"text-align:center\"><img alt=\"The Challenge\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work11.jpg\" style=\"height:743px; width:650px\" title=\"The Challenge\" /></p>\n\n<h2>The Analysis</h2>\n\n<p>After some much-needed shuteye, I began analyzing the image in earnest. There were certain aspects missing in this image, and I wanted to give it an interesting edge with additional colors and special effects. I consulted with a friend of mine who suggested that I should have fireballs slamming into the tower. With that image in mind, I set out to create precisely that!</p>\n\n<p style=\"text-align:center\"><img alt=\"Final Product\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/magic_sign_art_work12.jpg\" style=\"height:849px; width:600px\" title=\"Final Product\" /></p>\n\n<h2>The Finishing Touches</h2>\n\n<p>There is lots of extra work that is required to bring the image to life. I made a series of general corrections, added intricate details and finally conjured up a high-resolution image with the following dimensions: 7069x9998. After several evenings of hard work, the end result was precisely what I was after!</p>\n\n<h2>The Final Word</h2>\n\n<p>The process of creating this fantastic Magic Sign artwork was thoroughly enjoyable. I would like to send a big thank you to the organizers of the contest and to all the participants. The artwork was superb! I would also like to pay special tribute to Georgiy Gigem Ibrailov and Mariya Ketka Trepalina for the time they devoted to helping me.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"12/22/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/social-gaming-needs-great-sound.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10884"}},{"links":{"link":"/en/blog/game-setting/"},"strings":{"title":"Learn How To Create A Fantastic Game Setting","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"600000","description":"<p>The overwhelming majority of information we process is done visually. In fact, experts put that figure as high as 90%. Our short-term memories are only capable of holding between 5-9 objects simultaneously and thanks to Twitter, news is often delivered in a format that is limited to a relatively low number of characters.</p>\n\n<p style=\"text-align:center\"><img alt=\"Learn How to Create a Fantastic Game Setting\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Learn_How_To_Create_A_Fantastic_Game_Setting1.jpg\" style=\"height:423px; width:650px\" title=\"Learn How to Create a Fantastic Game Setting\" /></p>\n\n<p>This is a good indicator of how easy it is for us to become bored with visual stimuli. If something doesn't captivate our attention from the get-go, chances are we’ll quickly lose interest. The gaming industry also faces tough challenges as it attempts to enthrall players and retain them as loyal patrons. Consider for a moment that the biggest names in the gaming world struggle with this every single day – then imagine how hard it is for small gaming companies trying to make a name for themselves.</p>\n\n<p>We will demonstrate how a balanced setting can greatly assist when it comes to player retention, interaction and enjoyment in the <a href=\"https://plarium.com/en/games/\">game</a>. We’ll start by taking you back to where it all begins – a white canvas!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>Understanding a Game's Setting</h2>\n\n<p>Simply put, the setting is the environment where the action takes place in a game. There are all sorts of settings out there, and you're probably familiar with many of them. These include art deco, post-apocalyptic, sci-fi, fantasy, battlefield, etc. You can gather a lot of information about the game from its setting.</p>\n\n<p>Let’s consider several games and the settings they use to create the right atmosphere: Mass Effect and Star Trek are sci-fi games of note; Neverwinter Nights is a fantasy-laden game; <a href=\"https://plarium.com/en/game/sparta-war-of-empires/\">Sparta: War of Empires</a> is battlefield action with historical overtones, and Fallout takes place in a post-apocalyptic world. That having been said, it's not always cut and dry with different games.</p>\n\n<h3>Games' Settings are not Necessarily Either One or the Other</h3>\n\n<p>Sometimes there is so much going on in the game that the setting needs to use multiple elements to create the ideal environment. Consider the differences between dieselpunk and steampunk – both stem from the early 19th century and they both refer to the era when steam engines reigned supreme.</p>\n\n<p>However dieselpunk is more modern and it extols the virtues of the progress being made with diesel technology. Dieselpunk as a genre was heavily influenced by the period between World War II and the mid-1950s, with plenty of emphasis on future-oriented technology.</p>\n\n<p>Gaming developers utilize setting to maximum effect. It's about so much more than the time and place where the action unfolds; a good setting involves myriad factors that create the laws of the fictional world where the game characters interact with players.</p>\n\n<p>The goal is to create the ultimate gaming universe – a place where players are engaged and rewarded with stellar gameplay.</p>\n\n<h2>Understanding the Flow</h2>\n\n<p>Mihaly Csikszentmihalyi, the world-famous psychology professor of Claremont Graduate University, was perhaps the first notable authority to define flow. In fact, he was so enamored by the concept of flow that he called it the secret to happiness. To him, flow is about ongoing satisfaction in activities – a state of immersion and heightened focus in all facets of life.</p>\n\n<p>In the gaming universe, this is achieved when all your skills are applied to solve challenges. There are multiple components to the state of flow, of which the setting is certainly one of the most important. The goal at all times is to bring players into the gaming arena and blur the lines between the gaming world and the real world. This results in immersion, integration and oneness with the gaming universe. Real-world constraints such as time, space and gravity melt away.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>How Choice Weighs In On Game Seetings</h2>\n\n<p>When gaming developers don't pay sufficient attention to things like target marketing, engaging plot lines or the game’s setting, problems arise. This leads to many mistakes, including the following:</p>\n\n<p><br />\n·         By working backwards, a developer establishes the setting first and then adjusts the mechanics to mesh with that setting. The developer then decides which types of players would be interested in this particular product.<br />\n·         Some developers believe that the mechanics of the game are all important. They forego things like setting – to their detriment.<br />\n·         The developer may create a game without paying any attention to the target audience.</p>\n\n<p>The problem with the first example is that there is a mismatch between reality and the images created. As a case in point, Demolition Lander featured a massive scope and a space setting, but the graphics were too underdeveloped and the mechanics failed to do justice to such a large-scale universe. As a result, this Kickstarter game didn’t hit its targets.</p>\n\n<p>Settings that are haphazardly applied to really interesting games can also ruin the experience for players. Mirror’s Edge features incredible graphics and animation and top-notch mechanics. The poor quality game world and an uninspiring script don't do justice to this game. As a result of negative feedback by critics and players alike, the flow of the game was severely hampered. This was evident during the story campaign where players found it difficult to immerse themselves in the futuristic city.</p>\n\n<h2>Timing is everything</h2>\n\n<p>At the beginning of a game's development, the setting must be chosen. During the game planning stage, things like the payment system, gaming platform, in-game mechanics and other aspects must be factored into the equation. Together, these aspects will determine which type of players will be attracted to the game.</p>\n\n<p>Extensive market research needs to be conducted in advance so that the game is well received by its audience. Of course, if it were possible, the best thing to do would be to take a control group of players and see precisely what would satisfy their gaming preferences, and then build a game around that!</p>\n\n<p>Several years ago, in 2011, Plarium developed its strategy with just a handful of hardcore gaming fans. On a shoestring budget and with limited human resources, Plarium’s success was dependent on the passion and determination of its developers. Things like advanced analytics were unavailable at the time.</p>\n\n<p>There simply was no opportunity to devote an entire department to game analytics or market research. What there was, however, was a dedicated team of hardcore gamers intent on understanding the needs of the gaming audience. Instead of following what everybody else was doing in the <a href=\"https://plarium.com/en/blog/hardcore-gamer/\">social gaming realm</a>, Plarium went in the other direction with a post-apocalyptic setting in <a href=\"https://plarium.com/en/game/total-domination/\">Total Domination</a>. Cartoon-style social games inspired by Zynga simply wouldn't cut it with Plarium’s gaming enthusiasts.</p>\n\n<p>With the direction established, setting took center stage. At this point, it's necessary to conduct extensive market research – trends, market analysis, target audience needs etc. Based on the outcomes of the research, Plarium implemented a plan of action regarding setting, mechanics and other aspects of upcoming games.</p>\n\n<h2>The Importance of Text</h2>\n\n<p>Some games do a fantastic job of telling a story without displaying any text. However, in spite of the advancements in graphics technology, text is still incredibly useful for gaming purposes. MUD gaming developers used text to bring players into a state of continual engagement, excitement and contentment – flow. As a result, most of the player base was generated through player referrals.</p>\n\n<p>Other games that use text to great effect include Sword & Sorcery and Fallout. Without any real hardware required to run those games, players could use their own creative flair to imagine the most fantastic game settings in the universe.</p>\n\n<p>Social gaming is all about immersion. The ideal setting needs to be created, with a careful balance between text and visuals, to reel in players and keep them entertained at all times. The combined effect of text and visuals must grab the player’s attention from the moment they register, and keep them coming back for more, day after day.</p>\n\n<p>Game lore is an integral component of all <a href=\"https://plarium.com/en/games/genre/strategy-games/\">Plarium’s strategy-based games</a>. The lore includes elements such as economics, social order, mythology, religious components, and other idiosyncrasies that are innate components of the game setting. By creating a rich culture within a game, greater consistency and focus can be achieved. This makes it possible to update the game accordingly.</p>\n\n<p style=\"text-align:center\"><img alt=\"Plariums Rich Game Lore\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Learn_How_To_Create_A_Fantastic_Game_Setting2.png\" style=\"height:454px; width:650px\" title=\"Plariums Rich Game Lore\" /></p>\n\n<p>The type of text that is added in to a game is not meant for window dressing purposes only. It is meant to add thematic value to the game. One of Plarium’s top games – <a href=\"https://plarium.com/en/game/pirates-tides-of-fortune/\">Pirates: Tides of Fortune</a> has taken this concept one step further, giving players the special option of selecting to play the game in Pirate English.</p>\n\n<p>The amount of effort that was expended in creating this separate localization was well worth it. There are currently 30% more real pirates (players using the Pirate English version) than ordinary landlubbing users playing the game.</p>\n\n<p>Several different types of text occur in a game, ranging from standard literary texts to technical texts. The latter refers to things like updates on interface elements, news and in-game manuals. In Pirates: Tides of Fortune, you would be better served with ‘Argh! Step aboard me ol’ galley and rain fire on …’ than the simple ‘Welcome to Pirates: Tides of Fortune.’ The diction used must suit the theme and flavor of the game to create the ultimate immersive experience.</p>\n\n<p>This goes to the very core of setting the scene, blurring the lines between fact and fantasy effectively and creating an unforgettable experience. No stone should be left unturned when it comes to the setting. This applies to technical support, e-mails, forum posts and social networks, too.</p>\n\n<p>Players expect all aspects of the game to be true to the game’s very essence. One slip-up is all it takes to shatter expectations and jerk a player out of the state of flow, and that's why the game developers at Plarium live, eat and sleep the games they create.</p>\n\n<p>In Total Domination, for example, we have a character named Keera Raz who will guide you through certain stages of the game. A seasoned female Commander with plenty of sass and wit, Keera adds much-needed comic relief to an otherwise grim and bleak nuclear wasteland. We've taken the level of interaction to a whole new level with Keera; she e-mails players and also maintains open channels of communication on forums, blogs and social networks. Simple things like e-mails shouldn’t be boring; they need to add value, mystery, intrigue or humor to keep players on their toes.</p>\n\n<p>These types of texts keep things lively by engaging players on multiple fronts. The idea is to create a setting that transcends the boundaries of the game and appeals to players in other aspects of their daily lives. It all comes back to the concept of flow – the sum total of all the components of the game must create a more meaningful, rewarding and immersive experience for the players.</p>\n\n<p>Take a look at this letter, written by an enigmatic lady named Voronika to fans of Pathogenic. This was launched on the eve of their campaign on Kickstarter.</p>\n\n<p style=\"text-align:center\"><img alt=\"\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/Learn_How_To_Create_A_Fantastic_Game_Setting3.jpg\" style=\"height:360px; width:800px\" /></p>\n\n<p>It is not uncommon for game developers to go the whole 9 yards when creating a game universe. Some developers go so far as to create fictional corporations from their game universe, open up offices on their behalf or even establish multiple websites as part of their advertising campaign.</p>\n\n<h2>Persuaded to Play</h2>\n\n<p>As you can see, the setting of a game is crucial to the game’s authenticity and integrity. This is an all-encompassing undertaking that covers everything from text to video, the user interface, graphics, and music and lyrics. The idea is to take all these individual components and assemble them to create a whole that is much greater than the sum of its parts.</p>\n\n<p>Stay Tuned for more!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"12/20/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/building-online-community.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10872"}},{"links":{"link":"/en/blog/game-designer/"},"strings":{"title":" Working as a Game Designer at Plarium","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"240000","description":"<p>We’d like to introduce you to Barry O'Brien – our video game designer here at <a href=\"//plarium.com/\">Plarium</a>. In 2002, Barry graduated with a BA Honors in Digital & Design Animation from the prestigious Cumbria Institute of the Arts in the United Kingdom. The next year, he teamed up with Bizarre Creations as an environmental artist. He later moved on to level design. Nowadays, Barry lives in Israel with his wife Einat and their 3 kids – Dan, Ethan and Luke.</p>\n\n<p style=\"text-align: center;\"><img alt=\"Plariums Barry O'Brien\" src=\"//cdn01.x-plarium.com/browser/old/blog/en/2015/26/perks_of_being_a_game_designer.jpg\" style=\"height:366px; width:650px\" title=\"Plariums Barry O'Brien\" /></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>The Perks & Challenges of being a Game Designer</h2>\n\n<p>Many people in the gaming world consider being a game designer the ultimate job. The fact of the matter is that I completely agree with that thinking. We've got it pretty good – we get paid to play the games we love, but we also have to do a fair amount of work.</p>\n\n<p>Gaming is lots of fun, and we have to make sure that everything going on behind the scenes keeps it that way. That's where the work component comes in. This is the thinking on the matter: The more you know about games as a designer, the better a game designer you will be.</p>\n\n<p>As game designers, we see things from a different perspective because we are always analyzing the overall experience. If I experienced something awesome in a game, my first thought is what caused that? There are so many possible reasons why an experience is elevated from a player’s perspective. It could be an incredible game mechanic, a character set piece, the confluence of several events or even an environment that I just landed up in.</p>\n\n<p>Then there's the other side of things – the boredom. If I find myself going through the motions in a game with too much monotony, I ask myself the following question: What is missing here? What would make this game so much more fun to play?</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>The Mechanics of Game Design</h2>\n\n<p>On the work front, my days are spent writing mounds of game design documents. This includes things like creating flowcharts, system spreadsheets and related text. All game designers are faced with the same challenges, namely creating the perfect game balance.</p>\n\n<p>Players want to be challenged at every level of the game, but they also want fairness. In other words there must be a skill-based component which allows players to defeat real opponents or artificial intelligence opponents. For me, and other game designers, game balance is the make or break factor. You cannot begin to imagine how much time, effort and expense goes towards this very component. It is an ongoing process that potentially lasts as long as the game itself.</p>\n\n<p>If you're wondering what types of skills are needed to be a great game designer, you're in luck! Good candidates have an incredible command of the English language in both written and spoken formats. Highly educated folks are always in demand and it helps to have terrific maths abilities. Things like logic, analytics, an in-depth knowledge of the gaming industry and related products certainly helps. Of course, you have to enjoy what you do because that translates into riveting gaming entertainment.</p>\n\n<h2>The Pressure Cooker</h2>\n\n<p>It may appear to be all fun and games, but there is a very serious side to game design. The actual creation of a game requires the entire team to cooperate. But at the end of the day it's the game designers that create an incredible game experience. You may be surprised to learn how many different departments comprise a game studio, with <a href=\"//plarium.com/en/behind-the-scenes/social-gaming-and-sound/\">sound</a>, development, art, animation and GUI units all working synergistically to perfect the final product.</p>\n\n<p>But guess who they all look up to for direction - the Game Design team. For this reason, the Game Design team must have a clear understanding of the game vision.</p>\n\n<p>At the end of the day, being a game designer is a great career choice. It is rewarding, exciting and challenging. If you're interested in making a career out of Game Design, I would have no hesitation in recommending it to you. Thanks to the power of incredible game development software, free 3-D animation and YouTube, anyone can learn about Game Design from the comforts of home.</p>\n\n<p>Once you perfect your skills, you'll be in a great position to get a job in the gaming industry. If you’re little stuck about where to begin, why not consider Plarium. It's a fantastic independent studio which really encourages and fosters collaboration and creative thinking. Plarium is continually pushing the boundaries – that’s precisely the type of environment you want to work in.</p>\n\n<p>Close your eyes for a moment and let your imagination conjure up the most fantastic and exciting game environment. Now imagine working towards creating that very Game Design and bringing it to life right before your very eyes. That's what makes this vocation so thrilling.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>","date":"12/15/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/rise-of-samer.png"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10857"}},{"links":{"link":"/en/blog/making-of-warrior/"},"strings":{"title":"The Making of the Fantasy Warrior","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"60000","description":"<p>Plarium Games’s acclaimed concept artist, Valentin Demchenko, brings the Fantasy Warrior to life with dazzling realism. Watch how every fascinating detail is expertly crafted onto the body armor and physique, ultimately giving rise to an iconic warrior known in the <a href=\"//plarium.com/en/strategy-games/nords-heroes-of-the-north/\">MMORPG games</a> world as Fantasy Warrior. </p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<p>The background musical score selected for this concept video is from Man of La Mancha by Richard Hayman Symphony Orchestra. Demchenko’s prowess is evident as he paints layer upon layer of rich color, intricate detail and vibrant textures onto the character. Such is his artistic prowess that the Fantasy Warrior comes to life right before your eyes.</p>\n\n<p>No detail is neglected; every single brush stroke is deliberate, and simply perfect. In just 8 minutes 37 seconds, a masterpiece is unveiled… </p>\n\n<p><iframe frameborder=\"0\" height=\"360\" src=\"https://www.youtube.com/embed/O9U0eKDMsKM?rel=0&controls=0&showinfo=0\" width=\"640\"></iframe></p>\n","date":"12/2/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/the-hottest-trends-in-social-gaming.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"10800"}},{"links":{"link":"/en/blog/pr-exposure/"},"strings":{"title":"5 Tips to Spark PR Exposure for Your Game Launch","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"60000","description":"<h3>by Mobile PR specialist, Oren Todoros, Plarium</h3>\n\n<h2>The Story:</h2>\n\n<p>What is the story behind your game? Knowing the answer to this question will allow you to tell your users how and why you made this game (and not another one). This will make your users feel more engaged and will encourage loyalty – both towards the game and brand.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<p><br />\no   <strong>Know your Audience:</strong> Getting to know your audience will bring you one step closer to writing and publishing content that will actually interest them. Learning who visits the website, what interests them and how long they tend to linger on a specific page will help you get your message through clearly.</p>\n\n<p><br />\no   <strong>Focus on the Plus:</strong> Keep the focus on your game and why people should start playing it. Speak about the plusses such as the enticing high performance graphics or the ever-growing online community will keep the spotlight on yourself and avoid slating your competitors which only makes you look weak.</p>\n\n<p><br />\no  <strong> Think Long Term: </strong>Building long term relationships with websites and journalists is a must. Social networking can only help contribute to building your brand and spreading the word about new features. Learn which websites cover which games and which journalists write for which market and device. While some journalists focus <a href=\"//plarium.com/en/strategy-games/\" title=\"Click to play Plarium's MMO games!\">on MMO games</a>, some might only focus on Android devices and not iOS.</p>\n\n<p><br />\no   <strong>Timing is Vital:</strong> Give journalists early access to new games, additional features, special events and anything else you're going public with. Don't wait until the game has reached the App Store to start building hype.</p>\n\n<p style=\"text-align:center\"><iframe frameborder=\"0\" height=\"315\" src=\"https://www.youtube.com/embed/mAqYmcMjsNQ\" width=\"560\"></iframe></p>\n","date":"7/14/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/05/category-bts-bg.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"549"}},{"links":{"link":"/en/blog/localization-challenges-part-2/"},"strings":{"title":"Localization and Gaming Challenges – Part 2","category":"Plarium- Behind the Scenes","author":"PLARIUM STAFF","readTime":"300000","description":"<h2>#3 Great Localization Content in Double-Quick Time</h2>\n\n<p>Localization of content can be an arduous task. Time is of the essence, and no game developer will push back the rollout of the game for the purposes of localization. Often, there is hardly enough time to translate the content, proofread it and test it once. 4-day localization and quality assurance in a 7 day production cycle is unrealistic. Ideally only one iteration of the content would be sufficient – but it never works like that – social gaming content changes all the time and needs to be updated regularly.</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" <p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"top\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_RAID_EN_1920x1080_Serj_2018-0507_01Id5209_B74904_970x250_NoOS_English&IMG=1LSO.jpg\" /></a></p>\n\n<h2>How We Do It</h2>\n\n<p>Initially we received localization prior to final quality assurance, but this stopped working for us when our final source texts came in just hours prior to the game's release. Therefore, we brought in localizers earlier, and provided them with the info they needed to produce copy in 2 languages at the same time – Russian and English. This gave us the time we needed for proofreading as well as quality assurance.</p>\n\n<h2>Advice:</h2>\n\n<p>Bring in localization ASAP! When you’re translating the strings, translators will have a better picture of what needs to be done when you can supplement the tasks with things like feature descriptions and concept art.</p>\n\n<p>The web is peppered with examples of localization fails; there are even websites that highlight them. Remember that what sounds great in one language can be offensive or completely out of place in another language. Sometimes this is obvious, sometimes less so; you will know when your audience takes to it or not!</p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"middle\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/11/RAD_RedGirl_B76234_970x66_Android_iOS_English&IMG=1MTM.jpg\" /></a></p>\n\n<h2>How We Do It:</h2>\n\n<p>With our new projects, we know that we have a global audience. There are always tweaks that need to be made, and we work alongside our translators to maintain flexibility in our adaptations of content for individual markets. In <a href=\"http://www.google.com/url?q=http%3A%2F%2Fplarium.com%2Fen%2Fgames%2Ftotal-domination%2F&sa=D&sntz=1&usg=AFQjCNHWb-FvIWLzDd7MGhCruNotwl7hSQ\">Total Domination</a>, Independence Day in the US would go down well in the English version on July 4th, while we may make it General Winter's birthday in the Russian variant.</p>\n\n<h2>Advice:</h2>\n\n<p>Understand the culture, history and nuances of the country you're targeting. Translators are a great resource and should have carte blanche to operate as part of the localization process. Humor is central to translations and who better than a local to keep your audience of gamers in good spirits. Limit the volume of graphic content since it's always difficult to do.</p>\n\n<h2>#5 Great Voiceovers</h2>\n\n<p>In games with lots of dialogue with well-written characters, voiceovers are a great idea. A fully localized voiceover is especially beneficial. Be prepared for the time intensive nature of researching, tweaking and planning the voiceover process. Work with your sound engineer and creative director, and if you decide to have voiceovers on a social/mobile game, you've got to do it in all languages!</p>\n\n<h2>How We Do It:</h2>\n\n<p>We have voiceovers for all of our languages in every game. It can become tedious with all the updates and recording sessions. Fortunately, our translators are often scriptwriters and they help us. Since we can't always have all the characters in the same room at the same time doing work, we work remotely. We may use multiple studios with voice actors and sound engineers, and our translators/director using Skype chat. We once completed a studio session with participants across 4 time zones.</p>\n\n<h2>Advice:</h2>\n\n<p>Professional work and nothing less will suffice. If you put in several weeks’ worth of scripting, you’ll want to be sure that the voiceover is not a hash job. A single language voiceover process is much the same as multilingual voice-overs; the only difference being that more scripts are required. These processes should run simultaneously across multiple languages, to cut down on wasted time.</p>\n\n<h2>#6 QA and more QA</h2>\n\n<p>Localization begins with an excellent team of proofreaders and translators. At most, 3 different people should proofread the texts. Native speaking beta testers and QA engineers are absolutely essential, but there is more work to be done. Localization can go awry in many ways. Most mistakes are trivial, sometimes remaining dormant for all weeks or months until a player stumbles upon them and reads the game guide again.</p>\n\n<h2>How We Do It:</h2>\n\n<p>The story we like to reference is the Research Lab update of 2012. We launched a new feature in Total Domination – without any localization – on Facebook. Russian was the only available language. We couldn't roll back the game to a live version and patching in missing languages required several hours’ worth of work. The situation got very hairy, very quickly!</p>\n\n<p>Our community of social gamers were frantically trying to deliver their own translations first.<br />\nOur engaged player base showed that they could adapt to the situation, but it resulted in us creating an additional level of eyeball checking. While mistakes arise at the most inopportune times, attention to detail is imperative. A great idea is to create a blog of shame and publicize it. Fortunately, this has never happened since.</p>\n\n<h2>Advice:</h2>\n\n<p>While automated testing is great, there is no substitute for human quality assurance and cross-checking. Localization needs the human touch. Problems may slip through from time to time, and several localizers standing by can help you to correct these issues. Extensive community management and a high degree of user support are great accoutrements in minimizing the negatives that may arise.</p>\n\n<h2>A Work In Progress</h2>\n\n<p>We have listed 6 challenges that you are likely to face in game localization. There may be others that you come across. Revisions and adjustments of your processes and time considerations are necessary. We work with the rules and standards in the industry and devise a style to localize every product. Localization should be conducted during the process as part of the process, not at the end. </p>\n\n<p>Believe it or not, localization actually gets a new life once the game is released!</p>\n\n<p><a href=\"//plarium.com/en/strategy-games/\">Join and Play NOW!</a></p>\n\n<p style=\"text-align: center;\"><a data-analytics-id=\"blog.banner.test\" data-analytics-payload=\"{\"position\":\"bottom\"}\" href=\"https://plarium.com/en/how-to-download-unauthorized/?plid=147426&pxl=seo\"><img alt=\"Raid Shadow Legends On PC\" src=\"https://gallery-pl.go-game.io/uploads/2019/10/RAD_Team_B74910_970x250_NoOS_English&IMG=1LSU.jpg\" /></a></p>\n","date":"5/17/2015"},"images":{"preview":{"href":"//cdn01.x-plarium.com/browser/old/blog/en/2014/07/localization-challenges.jpg"},"authorAvatar":{"href":"//cdn01.x-plarium.com/browser/content/portal/common/avatars/default_avatar.jpg","sizes":[]}},"template_options":{"compositeId":"275"}}],"listArticles":[{"links":{"link":"/en/blog/navi-partnership/"},"strings":{"title":"When Your Hometown Heroes Become Your Teammates: RAID: Shadow Legends Partners with Natus Vincere"},"images":{"preview":{"href":"https://cdn01.x-plarium.com/browser/content/company/Blog/Articles/2021/january/partnership/navi.jpg"}},"template_options":{"compositeId":"13356"}},{"links":{"link":"/en/blog/game-vs-meta-game/"},"strings":{"title":"Game vs Meta-game: What Makes You Keep 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